fbpx

Tire News in Canada

Sponsored Content

HiFly Tires: New Tire, New Economic Reality

Many of today’s consumers need a quality tire they can afford. Current economic conditions in Canada are ripe for the introduction of a new value-tier tire…

SEM Boosts ROI

Is your store harnessing the power of online search engines? The Internet has opened up a whole new world of connecting with customers, and one of…

Nexen Launches Education Portal

Nexen Tire USA has launched a new education portal designed to elevate customer service, marketing efforts, and sales. As part of Nexen’s online redesign, tire professionals will…

Pirelli Makes a Tire for the Ferrari GTO 250

Like the rest of the Pirelli Collezione tire range for prestige historic cars, the new Stelvio Corsa tire, created specifically for the Ferrari 250 GTO, incorporates…

Atlas Tire Goes “The Extra Degree”

Tire retailers prepare for the coming spring and summer tire season. As part of their regular Atlas Tire University series, Atlas Tire recently hosted their Summer…

Off the Beaten Path

The introduction of the new Pirelli Scorpion All Terrain Plus in Las Vegas on April 4th and 5th marks a strategic turning point for the performance…

Cooper Earns Awards From China OEM

Cooper Tire Asia has earned two awards from Great Wall Motors Company Limited. The Statistical Quality Award is given by Great Wall to suppliers who apply…

IoT Equipped Truck Tires

Continental is helping to make the world’s roads safer using the Internet of Things (IoT). Continental’s new digital tire monitoring platform, ContiConnect, uses Vodafone’s IoT SIM technology…

Size Matters

Welcome to the dawn of a new replacement tire reality. It takes two to three years for OE fitments to have a strong impact on the…

Doublestar Buys 45% of Kumho Tire

Doublestar has announced that its parent has agreed to pay 646.3 billion won ($597.4 million) for a 45 percent stake in South Korea’s troubled Kumho Tire…

Hankook Tire Announces MLB Partnership

Hankook Tire and Major League Baseball (MLB) have announced a new multi-year sponsorship in the United States and Korea. The new partnership aims to showcase Hankook…

Popular posts

Tire News Canada – Keeping You Informed

As the only national B2B tire publication, we bring the tire industry and all its facets to the tire manufacturing industry, tire distributors and tire retailers across Canada. We’re not simply a tire review magazine. Rather, our tire magazine covers the entire tire industry in Canada, and beyond. We pride ourselves on bringing the latest tire news and insights to the entire automotive industry in Canada. Whether covering the tire manufacturing industry, analyzing the global tire market, or looking at where tires are manufactured, we translate the global industry into practical advice for the local tire market. Our team of journalists and columnists tackles the entire spectrum of timely topics from tire production and tire technology to the use of natural and synthetic rubber, and other raw materials, like carbon black that are essential for tire production. We also realize that our readers sell and service a broad range of customers. As a tire news magazine we cover the many niches within the broader market, including passenger car tires, green tire technologies, performance tires, winter tires, commercial, OTR and specialty tires. And while we’re not strictly a wheels and tires magazine, we are the largest tire magazine in the nation, dedicated to the tire industry in Canada.

Tire Industry, and Beyond

Our readers sell and service tires in many niche markets, and to a variety of different customers. These tire professionals know that their growth rate depends on their ability to cater to the needs of a varied and growing customer base. That’s why we are proud to bring the rest of the automotive industry to their attention. For instance, on the automotive retail side of the business, we focus on dealerships and their needs as they service the tire market from their unique place in the industry. Dealerships cater to the needs of a range of different customers, from passenger car drivers to light-truck and commercial vehicles owners. Just as dealerships service trucks and vans, we know that independent tire retailers also cater to the needs of fleet customers. That’s why we bring you insights from a fleet perspective, allowing you to better understand the needs of fleet buyers, and the kind of products and services they look for when sourcing tires for their vehicles. Since many tire industry professionals also offer mechanical services, we provide an overview of this side of the automotive market. Thus we are truly more than just a wheels and tires magazine. We offer valuable insights and news coverage of the aftermarket with the local garage, and the local tire dealer, as the intended reader. Finally, because the collision repair side of the automotive industry also requires tires for the vehicles they put back on the road, we bring you the latest on collision management in Canada. We thus put the tire industry in Canada into sharp focus for a broad range of readers and decision makers, working in all parts of the automotive industry.