Tire News in Canada

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yves richard

Tire Bundles: More Bang for Your Buck

There’s nothing like giving a customer more bang for their buck to keep them coming back to your shop. That’s where tire service packages can come…

Promotions & Rebates: Sweetening the Deal

Since tires are often seen as a grudge purchase, it only makes sense to sweeten the deal for consumers with promotions and rebates. Although their approach…
hankook winter tires

Hankook’s Winter i*cept evo3 Now in Canada

Hankook Tire’s Award-winning Winter i*cept evo3 is now here in Canada to help keep Canadians safe this winter. The Winter i*cept evo3 provides reliable handling and…

2021 Winter Tire Trends With Carol Hochu

A new study reveals winter tire use is continuing to grow in Canada. Recently, the Tire and Rubber Association of Canada (TRAC) released the results of…

Pirelli to Develop Tires Using Virtual Reality

Ten years after the first agreement, Pirelli, Milan Polytechnic and Polytechnic Foundation have signed off a continuation of the ‘Joint Labs’ program, focused on research projects…

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