Pennzoil Celebrates the Next Mile
Pennzoil recently launched Long May We Drive, a campaign celebrating cars and the inspired lives they help us lead. Timed to the 110th anniversary of the brand, Long May We Drive serves as a…
Aftermarket Car Parts Canada – Leading the Industry
As Canada’s leading publication for the automotive aftermarket industry, with a focus on the aftermarket auto parts industry, auto repair, service centres, aftermarket auto parts distributors, and aftermarket auto parts suppliers, we are the Canadian source for auto mechanic news, and for information about the latest advances in auto mechanic technology. More than an auto parts magazine, we cover auto parts industry news, and we offer the insight, direction and market research that repair shops need in order to best service their customers. Whether using original equipment of aftermarket products as replacement parts, our readers rely on us to increase their market share and to be able to continue to provide top-notch service. As the Canadian source for auto parts news, we know that our readers rely on us to provide them with the latest information about aftermarket parts and accessories, auto care products, performance parts, and the automotive aftermarket industry overall. As the industry continues to evolve, affecting aftermarket size, our readers turn to us for the market research that will help them strategize and plan for the future, regardless of the market size.
Aftermarket Auto Parts – The Bigger Picture
As part of a much larger automotive footprint, aftermarket professionals know that their success depends on a variety of external factors, which is why we cover the entire automotive landscape. They know that today’s car sales figures, which normally take place in brick and mortar dealerships, determine which vehicles will end up in their aftermarket service bays in the years to come. That’s why we regularly deliver dealer news to our aftermarket readers. Since trucks and vans need replacement parts too, the fleet industry has a significant impact on the aftermarket. That’s why our readers trust us to educate them about fleet, whether they specialize in commercial vehicle maintenance or light truck repairs. Moreover, since many repair shops sell tires, we make sure they’re well informed about the latest products and technologies available. After all, the aftermarket auto parts industry covers a lot of territory, and while some information is available on aftermarket auto parts websites, we are the authority on the topic here in Canada, coast-to-coast. And while the friendly neighbourhood mechanic doesn’t usually do body work on vehicles that have been damaged in a traffic accident, it’s important for aftermarket professionals to know what’s going on in this part of the auto industry.To make sure they do, we provide complete coverage of the collision repair industry – a segment of the business with their own aftermarket auto parts challenges and concerns. And as auto body repair technology continues to evolve and advance, we are there to inform our audience about the changes, and about how to best take advantage of emerging trends. Finally, whether parts and emerging technologies are made in Canada, the United States, or abroad, we provide the insight and direction that helps today’s aftermarket professionals make sense of it all.