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Tire News in Canada

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Falken To Introduce Low Maintenance Tire

New concept focuses on longer intervals between tire changes, reduced fuel use, and exceptional performance & uniformity to reduce driver stress. Falken Tires has announced that…

Jeep Compass Rides On GEOLANDARs

The GEOLANDAR G055 boasts all-season performance and extended treadlife, thanks to Yokohama’s orange oil technology. Yokohama says the GEOLANDAR G055  has been selected as one of…

ATD Names New CFO

Bill Williams is American Tire Distributors’ new Chief Financial Officer. American Tire Distributors (ATD) has named Bill Williams as its new Chief Financial Officer. Williams will…

Michelin Introduces New Retread

New retread promises excellent all-weather traction and durability, and has been designed for applications like school buses, as well as food and beverage applications. The Oliver…

Hankook Opens Test Centre in Finland

Located 300 km north of the Arctic Circle in Ivalo, Finland, Technotrac is Hankook Tire’s new state-of-the-art winter tire testing facility. The opening of Technotrac, says…

Yokohama Bids Farewell to VP

The corporation’s VP of Sales, Rick Phillips, leaves company. Yokohama has reported that longtime tire industry veteran and current VP of sales, Rick Phillips, is leaving…

Passenger Tire Showcase

Tire manufacturers put the spotlight on their most important products. TireNews asked all the major tire manufacturers which of their passenger tires they’d like to tell…

TDAC Joins ASP

The Tire Dealers Association of Canada joins the Automotive Social Portal. The Automotive Marketing Foundation (AMF) has announced that the Tire Dealers Association of Canada (TDAC)…

Nexen Debuts New Website

New website aims to serve as a content hub while bolstering the company’s digital capabilities. Nexen Tire announced the launch of a redesigned global website designed…

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Tire News Canada – Keeping You Informed

As the only national B2B tire publication, we bring the tire industry and all its facets to the tire manufacturing industry, tire distributors and tire retailers across Canada. We’re not simply a tire review magazine. Rather, our tire magazine covers the entire tire industry in Canada, and beyond. We pride ourselves on bringing the latest tire news and insights to the entire automotive industry in Canada. Whether covering the tire manufacturing industry, analyzing the global tire market, or looking at where tires are manufactured, we translate the global industry into practical advice for the local tire market. Our team of journalists and columnists tackles the entire spectrum of timely topics from tire production and tire technology to the use of natural and synthetic rubber, and other raw materials, like carbon black that are essential for tire production. We also realize that our readers sell and service a broad range of customers. As a tire news magazine we cover the many niches within the broader market, including passenger car tires, green tire technologies, performance tires, winter tires, commercial, OTR and specialty tires. And while we’re not strictly a wheels and tires magazine, we are the largest tire magazine in the nation, dedicated to the tire industry in Canada.

Tire Industry, and Beyond

Our readers sell and service tires in many niche markets, and to a variety of different customers. These tire professionals know that their growth rate depends on their ability to cater to the needs of a varied and growing customer base. That’s why we are proud to bring the rest of the automotive industry to their attention. For instance, on the automotive retail side of the business, we focus on dealerships and their needs as they service the tire market from their unique place in the industry. Dealerships cater to the needs of a range of different customers, from passenger car drivers to light-truck and commercial vehicles owners. Just as dealerships service trucks and vans, we know that independent tire retailers also cater to the needs of fleet customers. That’s why we bring you insights from a fleet perspective, allowing you to better understand the needs of fleet buyers, and the kind of products and services they look for when sourcing tires for their vehicles. Since many tire industry professionals also offer mechanical services, we provide an overview of this side of the automotive market. Thus we are truly more than just a wheels and tires magazine. We offer valuable insights and news coverage of the aftermarket with the local garage, and the local tire dealer, as the intended reader. Finally, because the collision repair side of the automotive industry also requires tires for the vehicles they put back on the road, we bring you the latest on collision management in Canada. We thus put the tire industry in Canada into sharp focus for a broad range of readers and decision makers, working in all parts of the automotive industry.

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