Posts by Michel Beaunoyer

Porsche Chooses Nexen for Panamera

The new Porsche Panamera will come standard with N’FERA Sport tires from Nexen. The global supplier of high-performance and winter tires for passenger cars and light…
2022 Hyundai IONIQ 5

2022 Hyundai IONIQ 5: Redefining the Brand

On May 24, Hyundai unveiled its IONIQ 5 crossover electric vehicle with fast charging. At the virtual unveiling, José Muñoz, CEO of Hyundai Motor North America,…
Pirelli Scorpion AS Plus 3

Pirelli Scorpion AS PLUS 3 Launched

Pirelli launched a new all-season tire in the Scorpion family for SUVs, crossovers and light trucks on May 17. Specifically developed for the North American market,…
mazda cars in lot

Consumer Purchase Intentions Remain Strong

The results of a recent autoTrader study indicate that consumer intentions to purchase a new or used vehicle in Canada remain strong. These results note a…

Beware of the Balancer

Consumers will always return if they feel a vibration after a tire installation. In an April 22 webinar hosted by SEMA’s Wheel and Tire Council, experts…

Mastering the Data Analyzer

Analyzing electronic data on vehicles before and after they are repaired is becoming common practice. Let’s see what analyzers are available to perform this task.Michel Julien…

What Are Consumers Looking for?

In a study about automotive industry consumers, the firm Deloitte draws a portrait of new vehicle purchasing trends in Canada.Their recently released study is based on…

ArcelorMittal : In the Land of Giants

ArcelorMittal Mining Canada counts 2,700 mobile assets in five sectors on Quebec’s North Shore, and managing them is a challenge. It should be noted at the…

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