Tire News in Canada

Pushing Towards Net Zero

Traction Summit emphasized sustainable mobility solutions for both tires and vehicles This year’s Traction Summit in Charlotte, North Carolina, proved an attractive one for those who attended. The first session…

Wheel Theft: Outsmarting The Bad Guys

These three innovative wheel locking systems will have thieves scratching their heads. If you have customers with fancy aftermarket or OEM rims, chances are they have already invested in a…

Safety, Sustainability, and Opportunity

An Interview with TRAC President Carol Hochu… The tire industry doesn’t stand still, and during 2024 we saw a lot of changes and initiatives taking place. Recently, Autosphere had a…

OTR Tires: Big Trends in Big Tires

Off-road equipment is getting bigger and heavier, sending tire engineers back to the proverbial drawing board. There’s no denying that off-road equipment is getting bigger, and so are the tires…

A Solid Partnership

By joining the Unimax family, North Country Tire continues to build on solid business practices and a first-rate customer reputation. North Country Tire (NCT) has grown from a small wholesale…

SEMA 2024: Hunter Performs TCX51 On-Site Demo

While attending the 2024 SEMA Show in Las Vegas, Autosphere had the opportunity to stop by and visit with the team at Hunter Engineering Company. As always Hunter had an…

Martins Industries Continues Its Growth

The manufacturer of tire industry equipment and tools continues its growth by expanding its product catalogue while completing strategic acquisitions. During Autosphere’s visit to the Martins Industries booth at SEMA,…

New Northern Scrap Tire Processor Announced

Tire Stewardship of Saskatchewan (TSS) has signed an agreement with Emterra Tire Recycling Ltd. (ETR) to be the northern scrap tire processor. ETR will develop a…

The Longest Lasting Tire Goodyear Ever Made

Goodyear announced the release of the new Assurance MaxLife®2, the next generation premium all-season tire backed by an 85,000-mile (140,000 km) limited tread life warranty*. The…

Tire News Canada – Keeping You Informed

As the only national B2B tire publication, we bring the tire industry and all its facets to the tire manufacturing industry, tire distributors and tire retailers across Canada. We’re not simply a tire review magazine. Rather, our tire magazine covers the entire tire industry in Canada, and beyond. We pride ourselves on bringing the latest tire news and insights to the entire automotive industry in Canada. Whether covering the tire manufacturing industry, analyzing the global tire market, or looking at where tires are manufactured, we translate the global industry into practical advice for the local tire market. Our team of journalists and columnists tackles the entire spectrum of timely topics from tire production and tire technology to the use of natural and synthetic rubber, and other raw materials, like carbon black that are essential for tire production. We also realize that our readers sell and service a broad range of customers. As a tire news magazine we cover the many niches within the broader market, including passenger car tires, green tire technologies, performance tires, winter tires, commercial, OTR and specialty tires. And while we’re not strictly a wheels and tires magazine, we are the largest tire magazine in the nation, dedicated to the tire industry in Canada.

Tire Industry, and Beyond

Our readers sell and service tires in many niche markets, and to a variety of different customers. These tire professionals know that their growth rate depends on their ability to cater to the needs of a varied and growing customer base. That’s why we are proud to bring the rest of the automotive industry to their attention. For instance, on the automotive retail side of the business, we focus on dealerships and their needs as they service the tire market from their unique place in the industry. Dealerships cater to the needs of a range of different customers, from passenger car drivers to light-truck and commercial vehicles owners. Just as dealerships service trucks and vans, we know that independent tire retailers also cater to the needs of fleet customers. That’s why we bring you insights from a fleet perspective, allowing you to better understand the needs of fleet buyers, and the kind of products and services they look for when sourcing tires for their vehicles. Since many tire industry professionals also offer mechanical services, we provide an overview of this side of the automotive market. Thus we are truly more than just a wheels and tires magazine. We offer valuable insights and news coverage of the aftermarket with the local garage, and the local tire dealer, as the intended reader. Finally, because the collision repair side of the automotive industry also requires tires for the vehicles they put back on the road, we bring you the latest on collision management in Canada. We thus put the tire industry in Canada into sharp focus for a broad range of readers and decision makers, working in all parts of the automotive industry.