Tire News in Canada

Hunter Partners with Kimoby

The integration of two key technologies will allow tire retailers, as well as car dealers, to automatically text customers their vehicle inspection results. Kimoby, the developer of a texting platform…
New Ecopia Tire from Bridgestone

New Ecopia Tire from Bridgestone

Bridgestone Americas recently announced the latest addition to its Ecopia product line with the introduction of the all new Bridgestone M713 Ecopia tire. The SmartWay verified and California Air Resources…
Pirelli Strengthens North American Team

Pirelli Strengthens North American Team

Pirelli has announced its decision to restructure its management team in North America to stay ahead in the challenging and competitive marketplace of today. Pirelli has appointed Pietro Berardi to…

Yokohama to Debut New Commercial Tires

Three new tires and two new sizes will be introduced at TMC 2020.  Yokohama Tire has announced plans to launch three new commercial truck tires at the upcoming TMC show…

Groupe Touchette to Offer Exclusive Winter Tire

Continental has designed a winter tire exclusively for Groupe Touchette. Continental’s new IceContact XTRM tire, designed in collaboration with Groupe Touchette, will be available exclusively through Groupe Touchette. The company…
Bridgestone Announces 2020 Product Lineup

Bridgestone Announces 2020 Product Lineup

Bridgestone announced its product lineup for 2020 during its inaugural Canadian Trade Show held on February 4th in Mississauga, Ontario. During the lunch break, Jason Blackwell, Consumer Education Specialist, Consumer…

Kumho Tire Participated in Autopromotec 2022

Kumho Tire participated in “Autopromotec” held in Bologna, Italy. Kumho Tire participated in the Autopromotec Exhibition in Bologna, Italy. Autopromotec is one of the world’s top…

TRAC Welcomes Royal Mat as New Member

The Tire and Rubber Association of Canada (TRAC) announces the addition of Royal Mat as its newest member. Headquartered in Beauceville, Quebec, Royal Mat produces rubber…

Tire News Canada – Keeping You Informed

As the only national B2B tire publication, we bring the tire industry and all its facets to the tire manufacturing industry, tire distributors and tire retailers across Canada. We’re not simply a tire review magazine. Rather, our tire magazine covers the entire tire industry in Canada, and beyond. We pride ourselves on bringing the latest tire news and insights to the entire automotive industry in Canada. Whether covering the tire manufacturing industry, analyzing the global tire market, or looking at where tires are manufactured, we translate the global industry into practical advice for the local tire market. Our team of journalists and columnists tackles the entire spectrum of timely topics from tire production and tire technology to the use of natural and synthetic rubber, and other raw materials, like carbon black that are essential for tire production. We also realize that our readers sell and service a broad range of customers. As a tire news magazine we cover the many niches within the broader market, including passenger car tires, green tire technologies, performance tires, winter tires, commercial, OTR and specialty tires. And while we’re not strictly a wheels and tires magazine, we are the largest tire magazine in the nation, dedicated to the tire industry in Canada.

Tire Industry, and Beyond

Our readers sell and service tires in many niche markets, and to a variety of different customers. These tire professionals know that their growth rate depends on their ability to cater to the needs of a varied and growing customer base. That’s why we are proud to bring the rest of the automotive industry to their attention. For instance, on the automotive retail side of the business, we focus on dealerships and their needs as they service the tire market from their unique place in the industry. Dealerships cater to the needs of a range of different customers, from passenger car drivers to light-truck and commercial vehicles owners. Just as dealerships service trucks and vans, we know that independent tire retailers also cater to the needs of fleet customers. That’s why we bring you insights from a fleet perspective, allowing you to better understand the needs of fleet buyers, and the kind of products and services they look for when sourcing tires for their vehicles. Since many tire industry professionals also offer mechanical services, we provide an overview of this side of the automotive market. Thus we are truly more than just a wheels and tires magazine. We offer valuable insights and news coverage of the aftermarket with the local garage, and the local tire dealer, as the intended reader. Finally, because the collision repair side of the automotive industry also requires tires for the vehicles they put back on the road, we bring you the latest on collision management in Canada. We thus put the tire industry in Canada into sharp focus for a broad range of readers and decision makers, working in all parts of the automotive industry.