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Posts by Peter-James Gregory

EV Battery Disruptions on the Horizon

Lithium-ion (Li-ion) batteries require a complex mix of raw materials. This impacts cost and the Li-ion battery is the most expensive single component of an EV.…

Battery Evolution

Protracted development has been a hallmark of EV power sources since day one. A propulsion system is only as reliable as its fuel source. As outlined in the…

ICE Evolution

In the second of a series of articles, Peter-James Gregory looks at the evolution of internal combustion engines (ICE) and how powerful and efficient it has…

ICE vs EV

In the first of a series of articles, Peter-James Gregory looks at the evolution of internal combustion engines and electric vehicles, leading up to a discussion…

Winter Driving: The Pendulum Effect

Whoever told your customers that SUVs don’t need winter tires, was lying. The dictionary defines the Pendulum Effect as follows: “Also called pendulum law; Physics; a…

Recycling: OTS Out; Pro In

While much will be changing with the new recycling model in Ontario, much will stay the same. In 2009, new Ontario waste diversion regulations created the…

AT tires vs HT tires, which tire to choose?

It’s your job to help your customers choose the right tires for their truck needs. Today, many consumers driving light trucks want the “tough, strong, big…

Look Out for “Pot Holes”

Improved consumer experience equals improved profits. In today’s market, the tire retailer is faced with many avenues of competition, along with savvy consumers who are adept…

Size Matters

Welcome to the dawn of a new replacement tire reality. It takes two to three years for OE fitments to have a strong impact on the…

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