Posts by Carol Hochu

Proper Tire Inflation Pays

Maintaining correct tire pressures deliver cost savings and reduced environmental impact Every spring, as we have for over two decades now, TRAC launches its tire maintenance…

Big Tires, Big Industry

OTR and the mining sector are a big part of the Canadian economy. This issue, I’d like to share something completely different! Recently, I had the…

A Circular Approach

Effective end-of-life tire management is critical to ensuring a truly sustainable economy.   October is known for a multitude of holidays and celebrations including Thanksgiving Day…

Media Magic & Old Hat

Increasing awareness regarding tire inflation and maintenance. Finally, the first day of summer arrived at 5:14 a.m. ET on Tuesday, June 21. Summer conjures up an…

Commitment to Sustainability

The tire industry has and continues to advance its efforts in environmental protection and reducing emissions. As I type this, Earth Day 2022 (held April 22)…

The Push and Pull of 2022

So far, the new year is proving to be eventful and unpredictable. We’ve witnessed a curious start to 2022, with positive and negative influencers pushing and…
Carol Hochu TRAC

Big Strides in Canadian Tire Recycling

Tire Recycling in Canada has come a long way thanks to considerable effort and collaboration. As I type this, Waste Reduction Week in Canada is in full swing.…

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Lallier Kia de Laval
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