Huayi Tire Canada, Inc. (HTC), Canada’s premier marketer and distributor for Double Coin Tires and their associate brands of Truck & Bus Radial (TBR) and Off-The-Road (OTR) tires, is pleased to announce the hiring of Jagdish Bora as Regional Sales Manager, Ontario.

Mr. Bora will be responsible for selling Double Coin Truck & Bus Radial and Off the Road tires along with affiliated brands: Duraturn, Wanli and Özka.

Bora graduated from the Naval Institute of Aeronautical Technology in Kochi, India in 1987, where he received an associate degree in Aviation Electronics. He holds a plethora of degrees including a Bachelor of Arts from Osmania University, a Master Diploma in Business Administration from Symbiosis Institute of Management Studies, and a diploma in business marketing from Algonquin College, Ottawa, Canada.

Most recently, Mr. Bora worked at Kumho Tire for six years where he held various positions including TBR Sales Manager (National), Key Account Manager (Ontario), and Warranty Manager. Jagdish’s 20 years of industry experience includes positions held at Continental Tire, Yokohama Tire and Benson Tire (Goodyear Dealer) in Ontario, Canada.

Unique & comprehensive understanding of the tire industry

“Jag brings a unique and comprehensive understanding of the tire industry,” said John Hagg, Vice President Sales and Operations for HTC. “His perspective will be an asset as we continue to grow sales and help our dealers communicate our brands’ strengths.” 

“I am fortunate to have the opportunity to be a part of the HTC team,” said Jagdish. “I look forward to helping the company grow while delivering a high level of customer service.”

Bora’s tire manufacturing industry career began as Senior Engineer Electrical at Goodyear Tire India after serving 16 years in the Indian Navy as Chief Electrical Artificer.