The newly rebranded Sailun Tire Americas (STA) represents Sailun’s growth and focus of its sales and marketing efforts on North American specific brands, products and services.

They are also expanding their ongoing commitment to advanced design, engineering and testing in both the United States and Canada.

The newly formed STA division includes a wide range of value-based tire brands in passenger and commercial vehicle applications which are designed in North America for the North American market.

“The formation of Sailun Tire Americas allows our North American team of experts to work closely with our customers on the design, development and marketing of our multiple tire brands for passenger cars, trucks and SUVs as well as commercial and fleet vehicle applications. It’s an exciting time for all of us and the best is still to come,” says Ron Dolan, Executive VP of Sales and Marketing at STA.

Mark Pereira, STA Director of Marketing, added that “This represents the next big step for Sailun Tire Americas. Our products speak for themselves and offer incredible performance at a fraction of the price of other major tire brands in the market. Today’s drivers are looking for less costly alternatives that still deliver big on the quality you can count on.”