The Powergy is a summer tire dedicated to the aftermarket for modern crossovers, SUVs, sedans and MPVs.

Created using the virtual simulation technology developed by Pirelli, it will be available in 55 sizes from 17 to 20 inches by the end of this year, with speed ratings from H to Y.

The new Pirelli Powergy guarantees wet braking performance, as demonstrated by its A rating on the tire label, allowing motorists to drive even in bad weather.

In terms of sustainability, low rolling resistance reduces fuel consumption and helps to reduce emissions, including lower noise.

As the tire label also shows, it has the minimum value for noise emissions and is class B for rolling resistance.

A virtual reality-made tire

Pirelli’s Powergy used advanced virtual reality systems to attain its performance goals.

These new processes have allowed the tread pattern and tire profile to be optimised, maximising the contact patch.

This contact patch is balanced, with uniform pressure across it to reduce braking distances and enhance the car’s controllability and driving precision.These aspects are matched to compounds with specific polymers, to improve wet braking and tire life.

The tread pattern design, characterised by longitudinal grooves intersected by oblique channels, permits the dispersal of water to help prevent aquaplaning and increase safety in the wet.

These results were achieved thanks to data analysis from the static simulator at Pirelli’s Research and Development department in Milan, as well as final track tests to validate the new tire.

As a result, development time was shortened, with the whole tire created in 18 months, despite the difficulties caused by Covid-19 restrictions, using fewer physical prototypes.