In response to continued escalating raw material costs, Bridgestone has announced it will increase prices by 8% on Firestone brand truck and bus radial tires sold in Canada and the U.S.

The new pricing will take effect on May 1, 2021. All Firestone truck and bus tires shipped on or after May 1, 2021, will reflect this increase.

Members of the Bridgestone Commercial sales teams are contacting customers to provide more detailed information about the changes.

This announcement corresponds with a statement released last month of a price increase of up to 8% on Bridgestone brand truck and bus radial tires and Bandag retreads that went into effect today.