Digital Marketing Archives

Digital Marketing

Make The Most Of Your Digital Marketing With A/B Testing

Dealers, do you know if your ads are performing the best that they can?Quick question: Which ad would you click (or not click) and why?Option AOption…

September 17, 2021

Facebook Tool Helps You Work Smarter, Not Harder

Are you leaving money on the table? Many tire shops already have Facebook links on their site, and that’s great. But you can go one step…

August 26, 2021

Different Buyer, Different Strategy

Millennials are actually interested in purchasing cars, but dealers must adapt to their needs. Millennials, the largest and most diverse generation in Canada, are beginning to…

August 23, 2021

Are You Effectively Promoting Your Tire Shop?

Share content with the right audience. When OK Tire owner Steve Vanderknyff started posting about his new custom rim inventory on Instagram, he got results right…

July 9, 2021

Are You Maximizing Your Online Presence?

It didn’t take a pandemic for dealers to realize that they have to be where their customers are – online. Most dealers already maximize their online…

June 9, 2021

Scott Frey president and CEO possible now

Changing Data Landscape by Scott Frey

The landscape for how companies deliver content to consumers and the way they obtain consent to use personal data is changing before our eyes. Apple, the maker of…

June 2, 2021

Knowledge Exchange Conference: Content is King

E-commerce should be viewed more as a value chain, than a supply chain, says Mariano Vainstein. Over the last two decades, e-commerce has become an increasingly…

June 2, 2021

WEBINAR: 4 Ways Dealerships Can Attract and Service Customers

Access recording Missed the webinar? Get exclusive access to learn how to keep your business competitive. Name * Email * Company * Phone Number *We will…

May 28, 2021

Privacy Push by Matt Copley

How can Facebook’s feud with Apple impact auto dealers? For years, Facebook has been a powerful resource for auto retailers who have leveraged the social platform’s…

April 8, 2021

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