In speaking with David Young, Senior Sales Manager, Automotive Group and Autumn Lamb, Marketing Manager from GSP North America at AAPEX 2024, we gained insight into GSP’s continued growth in the Canadian marketplace and the popularity of product lines such as its XD Xtreme Duty and Performance Revolution Axles which are proving highly popular with Canadian customers.

“We’ve seen exponential growth in Canada over the last few years,” explained David Young, “and people now recognize the GSP brand, so it’s been very positive for us.”

Autumn Lamb added that with the product line continuing to diversify that credibility within the Canadian automotive aftermarket will continue to grow. A big focus for GSP, besides new products, is the Garage Support Program. This is designed to provide service technicians and automotive professionals to train, learn and grow with GSP. The aim is to ensure that not only are shops and technicians able to install high quality driveline, steering and suspension parts that fit right out of the box, but also provide ongoing educational and training solutions to bolster brand awareness and reputation, including seminars, technical tips and certified training programs. Autumn Lamb noted that GSP is continuing to bring more training courses to market for the Garage Support Program, covering more products within the brand’s aftermarket portfolio including ride control and steering components.