NAPA XPO Sale Alain Côté Draws Crowds in Quebec City

Autosphere » Mechanical » NAPA XPO Sale Alain Côté Draws Crowds in Quebec City
Dany Rouleau, Mathieu Côté and his father Alain at the heart of the organization of this great show and sale.
Photos Michel Beaunoyer

It was with great pleasure that the Alain Côté Auto Parts team welcomed, on March 23, the automotive industry professionals from the greater Quebec City area to the XPO NAPA Sale at the ExpoCité Trade Show Center.

This return of an activity that was suddenly interrupted three years ago by the advent of the pandemic that disrupted the professional and personal lives of everyone on the planet was clearly welcomed with enthusiasm.

It’s been three years since people in the greater Quebec City area have been out,” explains Dany Rouleau, sales manager for Alain Côté Auto Parts, who is leading the organization of the event. Our shops are running at full speed and they have continued to invest in recent years despite the circumstances. Nevertheless, our XPO Sale remains a great meeting place to fraternize while discovering all the new products, services and equipment that are offered. Let’s not forget that at Alain Côté Auto Parts, we are first and foremost people of human relations.

This is true for the entire automotive aftermarket.

NAPA took the opportunity to set up large booths where shops could learn more about all the services offered by their banner programs.

NAPA product specialists were also on hand to answer visitors’ questions about new parts.

In addition, the NexDrive shop program and NAPA High Voltage store program were highlighted in the electric vehicle area.

A 1923 Ford Model T was placed next to this area to illustrate the incredible evolution of the automobile over the past 100 years.

The Lacroix racing team was present to showcase their mobile workshop and their competition car.

The organizers would also like to thank Castrol, official partner of the event, who welcomed DJ Kennington and presented his race car.

Special attention was given to the next generation of professionals as the region’s vocational training centers participated in this event by directing hundreds of their students in the automotive trades.
Many noticed a high number of young women, demonstrating that the industry continues to be open to these talented candidates.

The 24,000 square feet of the XPO Vente NAPA Pièces d’auto Alain Côté featured 56 booths covering the mechanical, body and tire sectors.

On site were suppliers of parts (tools, equipment, bodywork, chemicals, applications) and NAPA services.

Visitors were able to attend several demonstrations, including the latest and most sophisticated equipment for tire and mechanical centers.

Many NAPA Auto Parts stores from the greater Quebec City area, Chaudière- Appalaches, Saguenay ̶ Lac-Saint-Jean as well as Eastern Quebec joined the event by inviting their customers.

Participants to this great reunion could take advantage of special offers, discounts, promotions, in addition to attending demonstrations and product launches.

Thanks to the generosity of the exhibitors who sponsored the event, we were able to offer $20,000 worth of door prizes to automotive service and repair professionals.

Here are some pictures of this great event.



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