AAPEX 2021: Podium’s Platform Helps Shops Stand Out Online

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Spencer Taylor and Alex Stringfellow explained the benefits of the Podium platform for social media management. PHOTO Michel Beaunoyer

Podium’s platform allows shops to stand out on the web while helping facilitate their social media monitoring.

The platform allows shop managers to conduct their day-to-day business while keeping an eye on what’s happening on the Internet.

As Spencer Taylor and Alex Stringfellow explained at their booth at AAPEX, the software responds to the growing trend of online business research by putting the company that offers the desired services in the search area in front of them.

The platform:

  • Ensures a strategic web positioning and manages comments in real-time
  • Allows virtual visitors to get in touch directly with shop representatives via text messages
  • Offers the ability to start a video conversation in seconds by sharing a link with the customer

“It’s also possible to build targeted marketing campaigns and measure the results,” says Taylor.

“The consumer can find your business more easily and will automatically receive a request to review their experience with you. With modern search tools, this interaction has great value and allows you to stand out in the marketplace.”

Finally, the shop will also be able to use Podium’s solutions for fast and secure online payment by sharing a link where the customer can choose their preferred payment method.


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