CrashBay Recruits Industry Leader as Strategic Advisor and Investor

Targeting rapid scale across carrier and shop networks, CrashBay secures top-tier collision and finance expertise to streamline repair coordination.

Collision coordination digital platform CrashBay has announced that Sabrina Thring, CPA, has joined the company as both a strategic advisor and equity investor. Thring, who previously served as President of Driven Brands Collision Group and currently holds board seats with AIA Canada and the National Auto Body Council, brings over two decades of North American and international collision operations experience. In her new capacity, she will advise CrashBay on refining platform workflows and scaling carrier and fleet programs across repair shop networks.

Pour collision repair facility owners, commercial fleet managers, and insurance claims directors, the strategic backing strengthens CrashBay’s positioning as an essential digital bridge connecting shop capacity with claim volume.

According to CrashBay executive leadership, Thring’s operational background and financial capital investment signal strong market validation for purpose-built repair coordination infrastructure.