TRAC Hosts 2022 AGM and Inaugural Industry Leadership Awards
On June 14, the Tire and Rubber Association of Canada (TRAC) hosted its 2022 Annual General Meeting and Inaugural TRAC Industry Leadership Awards. Taking place at…
Editorial
OK Tire Balcarres: Bigger Is Busier
It’s only been a few weeks since OK Tire opened its doors in Balcarre, Saskatchewan, but the place is hopping. “This week, we worked from 6:30…
Darryl Gray: Leadership and Opportunities in the Tire Industry
Like many sectors of the automotive industry, the tire segment has seen rapid change over the last decade. Advances in technology and the growth in new…
Commercial Tires: The Perfect Storm
The commercial tire side of our industry is enduring challenges unlike any experienced in history. The tsunami of issues commercial tire manufacturers, importers, retailers and fleet…
Sustainable Options Benefit Consumers
During the second World War, rubber mixing technology was developed to combat rubber shortages to create synthetic rubber. Now, modern tire research focuses on improving the…
Doing The Right Thing
From its beginnings in 2008, Green Car Tires has been a tire shop with an edge. Not only does the shop sell brand name tires like…
Technology Empowers Tire Consumers
Today’s consumer is demanding more information about the products and services in their life. That’s because they know that information is power. But despite all the…
Dealing With Post-Pandemic Realities
Virtual practices may be here to stay. As restrictions lift and the world starts to think about moving past the pandemic, tire shops are adapting to…
Positivity Breeds Productivity
Using numbers and feedback for improvement. When Crystal Forth recently had a review with one of her employees, they asked to take a particular course. “As…
Tire Recycling: Effective and Efficient With Dr. Ben Chouchaoui
Finding the best options for disposing of and recycling scrap tires Traditionally, one of the biggest issues facing the automotive and transportation ecosystem has been what…