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BFGoodrich Launches Advantage Control Tire

The BFGoodrich Advantage Control tire. Photo: BF Goodrich

Advantage Control Tire for Passenger Cars, Crossovers and Minivans From BF Goodrich

BFGoodrich Tires is launching the BFGoodrich® Advantage™ Control™ tire, delivering all-season traction and handling for today’s passenger cars, crossovers, and minivans.

Aiming to give drivers peace of mind, the Advantage Control features design and compound improvements, which provide better performance over the competition. The tire will launch in Canada on March 1, and in the U.S. and Mexico on April 1.

“By listening to the needs of both our dealers and consumers, BFGoodrich has improved everyday driving,” said Sylvaine Cuniberti, Marketing Director, Canada. “Whether it is taking a family road trip or visiting a place that brings a sense of escape, BFGoodrich is there to help create long-lasting memories,” states Sylvaine Cuniberti.

Featuring Aqua-Flume™ Technology, combined with advanced all-season compounds, the Advantage Control has improved braking performance on wet roads. This technology displays a curvilinear groove system designed to evacuate water from under the contact patch. By doing so, consumers can expect all-season control in their daily driving.

Consumers will also enjoy a more comfortable ride due to the Next Generation g-Wedge Sidewall Stabilizer™. This steadies the tire sidewall, allowing the Advantage Control tire to show crisp handling and provide a comfortable ride.

Advantages are Stops 2.4 metres shorter in the wet than leading competitive tires;
new tread and architectural design scores better overall for subjective noise than leading competitors and is backed by a 120,000 km warranty.

For more information and images, please visit bfgoodrich.ca.

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