Modern UHP tires challenge outdated assumptions, delivering comfort, durability, and low noise alongside enhanced grip and handling. Once reserved for sports cars and performance junkies, UHP…
From EV-driven engineering shifts to the rise of all-weather and XL-rated tires, manufacturers are adapting products to meet changing vehicle demands and evolving consumer expectations. As…
Sailun is proud to announce an expansion of the TerraMax AT2 all-terrain tire lineup with new size offerings. The TerraMax AT2 features an updated tread design…
Manufacturers and distributors are ready for the winter tire season ahead. Are you? In a few weeks, as Canadians swap out their flip-flops and t-shirts for…
Off-road equipment is getting bigger and heavier, sending tire engineers back to the proverbial drawing board. There’s no denying that off-road equipment is getting bigger, and…
Value oriented tire offers advanced tread and compound design, as well as provision for studs. In Canada’s highly competitive winter tire market, having a product that’s…
Recent research indicates that we’re likely going to see another great winter tire sales season. According to the Tire and Rubber Association of Canada’s (TRAC) latest…
Don’t let last year’s lackluster winter season fool you. Canadians still need winter tires. While it’s impossible to predict what kind of winter Canada will see…
Engineered for EVs, the Yokohama ADVAN Sport EV A/S was designed to last. Moreover, this new tire promises the sharp steering response, powerful braking and improved…