Pirelli is the first company to produce a complete range of FSC (Forest Stewardship Council)-certified tires for motorsport. Starting this year, all the tires used in…
Pirelli introduced the Scorpion Zero AS Plus 3, a new Ultra-High Performance All-Season tire designed specifically for SUVs and light trucks. This tire combines the sporty…
Pirelli opens 2024 equipping the extreme adventures of two iconic Porsche, with Scorpion All Terrain Plus tires on the Porsche 911 Dakar through the African desert…
Today’s consumers are looking for tire packages that offer value, not promises. Money is tight for a growing number of consumers this year, and the idea…
Financial pressures and shrivelling disposable incomes will impact tire sales in 2024. Tough times call for tough decisions. Today’s high interest rates and rising prices are…
TyreClub+, Pirelli’s B2B Tyre sales platform that was launched 10 years ago, has been entirely revised. Now this working tool is even easier and more efficient…
Pirelli has been confirmed on the Dow Jones World and Europe Sustainability Indexes following the annual review of the indices conducted by S&P Global. The confirmation…
Pirelli extended its presence in Formula 1 as Global Tire Partner after Formula 1 and the FIA (Fédération Internationale de l’Automobile) accepted the Italian tire firm’s…
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