Five Common Truck and SUV Tire Selection Mistakes
Pickup and SUV owners spent over $2 billion on off-road and oversized tires in 2025 according to SEMA market data. However, with only 26 percent of…
Nexen Tires
How Nexen Tire America Engineers Tires Alongside New Vehicles
The brand shares how early-stage collaboration, simulation-led engineering and expanded testing protocols are shaping the future of OE development. As vehicle platforms grow more complex, driven…
NEXEN impresses
Tire manufacturer NEXEN offered SEMA visitors a large booth showcasing an impressive selection of its products, including the new N’Priz S for electric vehicles. NEXEN engineer…
Porsche Chooses Nexen for Panamera
The new Porsche Panamera will come standard with N’FERA Sport tires from Nexen. The global supplier of high-performance and winter tires for passenger cars and light…
Nexen Tire Appoints Brian Han as CEO of Nexen Tire America
Nexen Tire America announced that Brian YoonSeok Han has been appointed as the company’s CEO. Mr. Han will lead Nexen Tire America from its U.S. headquarters…
Hyundai, Kia, Mitsubishi Select Nexen Roadian GTX
Nexen Tire America, Inc. has been selected as original equipment on four new CUVs for 2021. Vehicles featuring the Roadian GTX, a grand-touring tire built for…
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