Auto Value kicked off its first ever Certified Service Center (CSC) Webinar Series.

It began April 13, and will produce daily CSC-exclusive webinars to benefit the shop network.

“Automotive repair has been deemed an essential business because we keep North America moving. Now, more than ever, shops need to know all the tools at their disposal,” said JC Washbish, Auto Value Vice President of Sales and Marketing.

We decided to take advantage of the current COVID situation and educate our Certified Service Center shops on the features and benefits of the primary elements of our program.

— Daniel Moroles, Sales and Market Development Manager, Auto Value

“This will better equip our centers to attract more business immediately and in the future,” added the unofficial godfather of the CSC program.

Partner with Brandify

The 1 p.m. daily series began Monday with a presentation on being found online.

Alliance hosts will partner up with Brandify to explain how to achieve a competitive advantage with locator services, search engine optimization, and reputation management.

These webinars are a great way to effectively communicate the importance of a tool like Brandify and the quick and easy process of how to sign up.

— Ella Klancic, Strategic Account Manager, Brandify

“Brandify acts as your location data’s single source of truth and will keep your information displaying consistently and accurately at all times to convert online searches into in-store customers. Our intuitive platform gives you meaningful insights into what your customers are saying and easy access for you to respond to reviews. It’s also a great space to ask questions,” affirmed Klancic.

Throughout the week, a variety of other guest speakers will present on customer financing, website creation, and more.

At the end of the first week, Auto Value will bring back the COVID-19 Shop Owner Panel Discussion. The series will continue through the month.