Subaru Canada has announced its best-ever March sales result.
The Crosstrek and Outback led the way, and with strong performances throughout the entire Subaru lineup, Subaru achieves 5,386 vehicles sold.
Subaru’s March sales performance marks a 94.3% increase compared to the same month last year and represents Subaru Canada’s best March on record as the brand hopes to continue its strong sales momentum.
“Subaru remains focused on providing Canadians with compelling new products,” explained SCI chairman, president and CEO, Yasushi Enami. “With the recent announcement of the new 2022 Outback Wilderness and our award-winning combination of safety and core technologies, we look forward to continuing our sales success this year.”
Leading the way, the Crosstrek achieved a record March selling 2,166 units, which represents a 196.3% surge over the same month last year. The Outback also did the same, posting 1,134 units sold, an 86.8% jump versus March 2020.
In fact, there were strong performers up and down the Subaru lineup. The Ascent recorded 342 vehicles sold (+102.4%), Forester sold 1,091 (+75.7%), the Impreza was up 1.2%, Legacy too at 1.0% and the iconic BRZ sored with an 84% increase over last year.
This past month, Subaru Canada also announced that it was honoured in three major categories of the 2021 Kelley Blue Book Brand Image Awards, including Best Overall Brand, Most Trusted Brand and Best Performance Brand.
Regionally, Subaru had support from all Canadian areas as the Atlantic, Ontario, Quebec and Western provinces each achieved their best-ever March on record.
|2,772||Previous year (same month)|
|94.3%||MTD sales vs. STLY|
|17.4%||YTD sales vs. STLY|
|17.4%||Current quarter sales vs. STLY|