Kia has revealed the first official images of the EV6 – its first dedicated battery electric vehicle (BEV) built on the company’s new EV platform (Electric-Global Modular Platform, or E-GMP).
The EV6 model is also the first of Kia’s next-generation BEVs to be developed under a new design philosophy that embodies Kia’s shifting focus towards electrification.
“EV6 is the embodiment of both our brand purpose, ‘Movement that inspires’, and our new design philosophy,” said Karim Habib, Senior Vice President and Head of Kia Global Design Center.
Kia’s new naming strategy for upcoming dedicated BEVs
As part of the company’s brand transition, Kia’s new dedicated battery electric vehicles will be named according to a new naming strategy.
All of Kia’s new dedicated BEVs will start with the prefix ‘EV’ which makes it easy for consumers to understand which of Kia’s products are fully electric. This is followed by a number that corresponds to the car’s position in the line-up.
Kia’s EV6 will make its world premiere during the first quarter of 2021.