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DAC: Provincial Sales June 2020

As pandemic measures and re-opening schemes continue to vary from region to region, this type of mixed performance may well continue in the coming months. PHOTO Freepik

According to Desrosiers Automotive Consultants (DAC), June saw both a relative improvement in the national sales picture and some wild swings in provincial performance.

Total sales settled in at an estimated 156 thousand units—down only 15.7% from June of last year—bringing with them a hopeful breath of fresh air amongst the recent sales miasma. Among the provinces, a few standout performers turned the tide, at least for now.

Quebec and Newfoundland both managed estimated sales increases in June, rising 8.8% above previous figures as pent-up demand among consumers likely drove markets higher.

Other provinces did not fare nearly as well with Ontario—still the clear volume leader—noting a 24.7% decrease in sales versus June 2019.

With Quebec up 8.8% and Ontario down 24.7% there was a remarkable 34 point divergence in the relative performance of Canada’s two largest provinces. Nova Scotia and British Columbia also continued to record significant decreases, down 33.3% and 26.3% respectively.

As pandemic measures and re-opening schemes continue to vary from region to region, this type of mixed performance may well continue in the coming months.

 

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