Helping Each Other
Collaboration is an essential part of the modern collision repair industry. Communication is essential in times of rapid change! When industry stakeholders are on the same…
Posts by Leanne Jefferies
Looking to the Future: A Realistic Assessment
Buying a new car is an exciting experience. Consumers are always educated about their vehicle’s safety, convenience and comfort features—but dealers almost never mention what to…
Looking to the Future | Customer Service: Focused Communication
If customers are the life-blood of every business, why do some companies virtually ignore them? The online ordering segment of the consumer marketplace is impersonal, but…
An Industry in Transition
Change in vehicles and increased OEM involvement in collision repair are driving the next industry evolution. For the past 30 years, Direct Repair Programs (DRPs) have…
OEM Certification : Leverage and Visibility
Harnessing the power of OEM branding in your local marketplace. Today, less than five percent of all collision repair facilities in Canada are properly tooled, equipped…
Looking to the Future : Nice Guys Finish First
The power of being nice is often underestimated. Being nice is often harder than being nasty, especially when you are being treated badly. Having the strength…
Repair Certification: Differentiation
How business performance and OEM Certification can aid in future success. To be a top performer, collision repairers need to adapt to change, and accept that…
Female Representation: Role Models
Showcasing technical excellence for women in collision repair Not too long ago, I had the privilege of attending the Team Canada meeting with Skills Canada in…
Building Your Personal Brand
A look at ways to help women realize their collision career aspirations. In this traditionally male-dominated industry, women used to be scarce in collision repair and, in senior…