TRAC: Looking Back, Looking Forward

A new year brings the opportunity to reflect on the past 12 months, as well as embrace the year ahead. With this being my first Autosphere…

Collective Industry Responsibility

Where does the tire sector’s journey to sustainability stand today? Titled “Journey to Sustainability”, TRAC’s 2023 Rubber Recycling Symposium made its long-awaited return on October 4…

Rubber Recycling Symposium Returns

Event promises three days of top-tier information and ideas from around the globe. The Tire & Rubber Association of Canada (TRAC) cordially invites everyone in the…

Big Tires, Big Industry

OTR and the mining sector are a big part of the Canadian economy. This issue, I’d like to share something completely different! Recently, I had the…

Media Magic & Old Hat

Increasing awareness regarding tire inflation and maintenance. Finally, the first day of summer arrived at 5:14 a.m. ET on Tuesday, June 21. Summer conjures up an…

TRAC Names 2022-2023 Board of Directors

The Tire and Rubber Association of Canada (TRAC) announces its new Board of Directors following its Annual General Meeting of members held on June 14, 2022.…

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