2023 Ford Super Duty Uses Fighter Jet-Inspired Head-Up Display

Autosphere » Fleet » 2023 Ford Super Duty Uses Fighter Jet-Inspired Head-Up Display
The Pro Trailer Hitch Assist feature on the 2023 Ford Super Duty. Photo Ford

The all-new 2023 Ford F-Series Super Duty introduces a fighter jet-inspired Head-Up Display and an available Pro Trailer Hitch Assist system that uses machine learning. 

With several tech innovations, the all-new Super Duty was designed to make life on or away from the job site more convenient and time-efficient than ever—easier to monitor gauges while driving, hitch a trailer, back up to a loading dock, make tight turns on off-road trails or install and operate upfit equipment.

An all-new Head-Up Display (HUD), inspired by fighter jet planes, gives drivers quick visual access to vital information without pulling their eyes from the road. The HUD system projects information in front of the driver on the lower half of the windshield, quickly conveying information and putting the most important information closer to the line of sight.

Drivers can choose from three views—Normal Mode, Tow-Haul Mode or Off-Road Mode. Each view changes automatically when a new drive mode is selected. In Normal Mode, information such as speed, speed limit and navigation prompts are displayed. Tow-Haul Mode changes to include tachometer, gear and trailer brake output. And Off-Road Mode displays the tachometer, drive line status and vehicle pitch and roll updates. 

Driver-assist technology

The Super Duty has a maximum available payload and maximum available diesel gooseneck towing of 40,000 lbs. In addition, the 7.3-litre V8 gas engine produces 430 hp and 485 lb.-ft. of torque, while the High-Output 6.7-liter Power Stroke V8 diesel produces 500 hp and 1,200 lb.-ft. of torque.

Ford’s Advanced Driver-Assist Systems team developed the Available Pro Trailer Hitch Assist, an exclusive F-Series driver-assist feature designed to make an often-challenging task simple. Using machine learning and computer vision, the system automatically identifies trailer hitches and aligns the truck’s hitch ball to a conventional trailer coupler with the touch of a button.  

This technology uses a rear camera and rear corner radars to align the hitch with the trailer coupler while simultaneously controlling the truck’s speed, steering and braking on behalf of the driver or operator.

Super Duty owners can now power a job site or a tailgate with available Pro Power Onboard, with 2.0 kilowatts of output. Power outlets are accessible inside the truck and cargo box, or they can be mounted on chassis cabs with a special outlet installation kit.

Cameras and sensors enable available driver-assist features, including: 

  • Tailgate Down Camera and Rear Park Aid Sensors
  • Onboard Scales with Smart Hitch
  • Blind Spot Information System (BLIS) for Fifth-Wheel and Gooseneck
  • Pro Trailer Navigation
  • Trail Turn Assist

The all-new 2023 Super Duty is shipping to customers now. For more information on features, pricing and availability, visit ford.com or your local dealer.



ProColor Brossard
Parts clerk
Chaput Automobile
Aesthetics Attendant
Chaput Automobile
Class 2 or 3 Mechanic - from $30 per hour based on experience
Porsche Rive-Sud
Internal Service Advisor
  Full time

Popular Posts