It’s Chrysler’s birthday week and the brand is continuing to unwrap a celebratory slate of initiatives to mark 100 years, starting today on Detroit’s Belle Isle where media gathered for the once-in-a-century opportunity to drive historic Chrysler vehicles and also view the introduction of the new 2026 Chrysler Pacifica 100th Anniversary Edition.

Chrysler Brand CEO Chris Feuell, Chief Design Officer Ralph Gilles and Chrysler Historian Brandt Rosenbusch highlighted the brand’s Century of Innovation with a discussion about Chrysler’s past, present and future, on display at the Detroit Yacht Club on Belle Isle in Detroit, where Walter P. Chrysler was a member. More than 20 historic Chrysler concept and production vehicles were on display with many motoring on road to mark the occasion.

“Chrysler’s 100th anniversary is truly a once-in-a-lifetime opportunity,” said Feuell. “How often do you get to sit behind the wheel of history and feel what it was like when Chrysler revolutionized the road? Because Chrysler isn’t just a name—it’s a symbol of progress and a century of innovation. From engineering breakthroughs to design firsts, Chrysler has always been ahead of its time. And while we’ve brought amazing products to life over the past 100 years, we’re not done yet. The Chrysler brand continues to lead, with new innovations, bold ideas and continued investment in the future.”

Historic vehicles making an appearance on Belle Isle ranged from the first Chrysler-branded vehicle, the 1924 Chrysler Six, to the Chrysler Pacifica Plug-in Hybrid and the Chrysler Halcyon Concept, representing a potential future design theme and direction for the brand. Media took the wheel for the once-in-a-century chance to either drive or go for a ride around scenic Belle Isle in a dozen historic vehicles, including the 1934 Chrysler Airflow, 1948 Town & Country, 1951 New Yorker Convertible, 1955 Chrysler 300, 1958 Chrysler 300D, 1963 Chrysler Turbine, 1976 Chrysler Cordoba and today’s segment-leading minivan, the Chrysler Pacifica.

2026 Chrysler Pacifica 100th Anniversary Edition

To celebrate the present, Chrysler introduced the 2026 Chrysler Pacifica 100th Anniversary Edition at the Belle Isle event to commemorate today’s segment-leading minivan and the most awarded minivan ever, available with all-wheel drive and as the only plug-in hybrid in the segment.

Available in a trio of colours—Red Hot, Bright White and Hydro Blue—the Chrysler Pacifica 100th Anniversary Edition builds off the Chrysler Pacifica Select (front- or all-wheel drive) or Chrysler Pacifica Select Plug-in Hybrid, adding special-edition content, including:

• New “Est. 1925” Chrysler wing badge decal at the rear
• Luster Gray polished wheels (new for 2026 model year)
• Semi-gloss Granite Crystal fascia and grille trim (new for 2026 model year)
• Semi-gloss Granite Crystal Chrysler wing badge on grille, with centre in Anodized Ink (new for 2026 model year)
• Gloss black mirror caps and black daylight openings
• Safety Sphere package content, including ParkSense front park assist with stop and 360-degree surround view camera system

The Pacifica Select model is loaded with standard content, including a 10.1-inch touchscreen with Apple CarPlay and Android Auto, Stow ‘n Go seats (second- and third-row Stow ‘n Go on Select gas models), heated front seats and steering wheel, power-sliding side doors and power liftgate, safety features, including Blind-spot Monitoring and lane departure warning, and much more. Options include the Uconnect Theater Family package with seatback video screens, upgraded Alpine 13-speaker audio and built-in Amazon Fire TV to name a few.

The 2026 Chrysler Pacifica Select will be available at a starting U.S. manufacturer’s suggested retail price (MSRP) of $42,465, with the Pacifica Plug-in Hybrid Select available at a starting MSRP of $51,070. The Chrysler Pacifica 100th Anniversary Edition will be available at an MSRP of $44,390 ($47,385 with AWD) and at an MSRP of $52,565 for the Pacifica Plug-in Hybrid version (all prices exclude destination, taxes and fees). The Pacifica 100th Anniversary Edition will be available in the U.S. and Canada, with orders opening in June.