In Canada, winter isn’t just a season, it’s an opportunity. Canadians are known for embracing the winter elements, so this year Ford is making it worth their while. Throughout December, Ford is challenging Canadian Bronco owners to go doors off and share their winter adventures.

With its Go Over Any Terrain drive modes (G.O.A.T.), the Bronco allows drivers to navigate snowy trails, steep inclines or explore breathtaking landscapes.

‘Doors Off December’ Contest

Ford of Canada is launching the ‘Doors Off December’ Contest, inviting Canadians to share examples of their Bronco in action—doors off. Whether it’s a photo of a snowy mountain climb or a video of a thrilling off-road journey, Ford wants to see how you make the most of winter with your Bronco.

Entering is easy; follow and tag Ford Canada’s or Ford Quebec’s Instagram, YouTube, TikTok or Facebook account, like the contest post and answer the question, “What’s the most adventurous thing you’ve done in the cold outdoors?” Five lucky winners will be awarded the opportunity for an all-expenses-paid trip to Bronco Off-Roadeo in Maryville, Tennessee, and they can each bring a friend. For those who don’t win, Ford will select a few participants at random to receive a custom Bronco badge.

“Winter cold doesn’t dictate how Canadians spend their weekends, it enhances it,” said Nalini Dutta, Marketing Communications Manager, Ford of Canada. “We’re introducing this online contest to challenge Bronco owners to embrace the season and the unique adventures Bronco owners have access to.”

About Bronco-Off Roadeo

The Bronco-Off Roadeo driving school offers Bronco customers and enthusiasts the unique ability to build their off-road driving skills. Every immersive Bronco Off-Roadeo experience is equipped with challenging trails, custom-designed Bronco facilities and a team of expert Trail Guides. Located in five regions across the United States, all of which have been carefully selected for unique trails and diverse terrain, the Bronco Off-Roadeo adventure is open to Bronco owners and adventure enthusiasts alike.

“The Bronco Off-Roadeo is a truly one-of-a-kind program that brings together those with a shared passion for the outdoors and a love for adventure,” said Dutta. “These fun, hands-on experiences highlight the design and engineering that make Bronco vehicles so capable and iconic.”

To learn more about the ‘Doors Off December’ contest, visit www.instagram.com/fordcanada. To learn more about the Bronco Off-Roadeo or to register for an off-road experience, visit www.broncooffroadeo.com.