The Automotive Finance Corporation (AFC) appointed Robert Staffieri as the Regional Director of Canada.

In this role, Staffieri will be responsible for overseeing AFC’s field operations in Canada, including sales, business development and customer success.

“Robert is a skilled operator with a proven track record within automotive finance, bringing more than 20 years of industry experience spanning sales, customer service, finance and business development,” said Will Mitchell, Chief Operating Officer of AFC. “Robert’s leadership will help ensure we continue to serve Canada’s independent dealers effectively as the nation’s number one floorplan provider. We are thrilled to add his strategic insights and collaborative spirit to our management team.”

Deep industry experience

As Regional Director of Canada for AFC, Staffieri will leverage his deep industry experience and relationships to lead the teams at AFC’s 10 Canadian branches in providing industry-leading, flexible financing solutions to automotive dealers across Canada. Prior to joining AFC, Staffieri held management positions of progressive responsibility and scope with BMW Group Canada, Kia Canada and Mercedes-Benz Financial Services Canada.

“I’m delighted to join the AFC team to expand our already strong in-person, local market presence and operational scope across Canada,” said Robert Staffieri, Regional Director of Canada for AFC. “Building on AFC’s unparalleled dedication to customers, together we’ll continue providing independent dealers with the products, tools and services they need to achieve their goals.”