Steele Expands Into the U.S.A.

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Luling Chevrolet Buick GMC is in Luling, Texas. (Photo: Steel Auto Group)

Canadian dealer group buys Texas store.

Steele Auto Group, which has 40 dealerships in Eastern Canada, has announced the acquisition of its first American dealership, Luling Chevrolet Buick GMC in Luling, Texas. 

“We have been planning to establish a foothold in the Austin-San Antonio area and are excited to have a presence here,” said Rob Steele, Chief Executive Officer of Steele Auto.

Luling is a small city of 5,400 people but the dealership serves customers from the greater San Antonio-Austin area. “It is great to be adding a well-established Chev dealership to our group,” said Kim Day, the President of Steele Auto Group. “We’ve enjoyed a great relationship with General Motors in Canada and are very proud to partner with General Motors here in the U.S.”

Rob Steele added, “While this is our first venture into the U.S., our plan is to continue to seek out opportunities in the Austin-San Antonio area in the near term.  We would like to create some critical mass in Texas and are open to opportunities in the U.S. that fit our acquisition criteria.”

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