New online tool allows consumers to customize an Escalade.

Cadillac customers can now customize a 2021 Escalade using the Cadillac Escalade visualizer, an online tool that employs a 3D model of the Escalade Premium Luxury Platinum.

The new technology allow customers to get inside and explore the Escalade’s interior, as well as choose colours, wheel designs, etc.

“The visualizer allows customers to engage with the 2021 Escalade right from their phone or desktop, six months before the vehicle is available in showrooms,” said Robert Benbow, Cadillac Escalade marketing manager. “And it will only get better over time.”

After customizing their Escalade, customers can share their images on social media or via email.