Multi-shop collision network franchise Simplicity Car Care Watford completed a targeted regional marketing campaign via an on-site corporate exhibition at the 7th Annual Alvinston Pro Rodeo. 

Hosted at the Brooke-Alvinston fairgrounds, the event convened more than 200 international competitors from the International Professional Rodeo Association (IPRA), representing Canada, the United States, Brazil, and Australia.

The promotional footprint functions as a core component of the Watford facility’s regional consumer relations and brand awareness strategy. Frontline repair staff managed the corporate booth daily, engaging directly with regional vehicle owners, fielding inquiries regarding post-accident collision repair processes, and delivering educational insights on structural vehicle maintenance.

“We’re proud to have been part of an event that brings so much energy to the region,” stated Scott Ross, General Manager of Simplicity Car Care Watford. “The Alvinston Pro Rodeo is a fantastic opportunity for us to meet our neighbours and show what Simplicity Car Care stands for.”