Employers Compete for Graduates at Georgian College

Connecting automotive aftermarket employers with specialized business students, AIA Canada hosts its annual recruitment and innovation day at the Automotive Business School of Canada.

AIA Canada, in partnership with the Young Professionals in the Auto Care (YPA) Committee, has opened registration for the 2026 Student Automotive Innovation Challenge (formerly Student Aftermarket Day). The event takes place Wednesday, November 18, 2026, at Georgian College’s Automotive Business School of Canada in Barrie, Ontario.

For mechanical and collision shop operators, parts distributors, and aftermarket manufacturers, the conference provides direct recruitment access to students specializing in automotive sales, marketing, and business administration. Event programming features student project presentations, an industry panel discussion, structured mentor networking, and an active Career Showcase.

Exhibitor booth registration is open to mechanical and collision sector businesses through October 13, 2026, or until sold out. Exhibitor package rates are set at $225 for AIA Canada members and $300 for non-members.