JTEKT Locks Down Automotive Component Authentication

Addressing growing online counterfeit risks, global supplier JTEKT deploys KURZ SCRIBOS digital authentication technology across its direct-to-consumer automotive component lineup.

Global automotive systems and bearing supplier JTEKT has expanded its use of KURZ SCRIBOS anti-counterfeiting technology across its automotive aftermarket product channels. Building on a decade-long partnership protecting industrial bearings, JTEKT is introducing the TRUSTSEAL ID verification system to its broader automotive parts catalog. 

For auto parts distributors, e-commerce buyers, and repair facilities, the authentication tool provides product integrity verification to prevent safety and performance risks associated with fake components. The security feature enables consumers and technicians to verify product authenticity digitally at the point of receipt. 

The rollout supports JTEKT’s expanding direct-to-consumer sales channels while aligning with broader World Bearing Association efforts to curb counterfeit vehicle components across global supply chains.