Federal Mogul Motorparts received six awards for excellence in their communication with customers and B2B communications.
The prizes were presented as part of the Automotive Communication Award program, sponsored by the Car Care Council Women’s Board and the Automotive Communication Council. They were handed to Federal Mogul during the AAPEX 2016 event.
Federal Mogul Motorparts was honored for the quality of its communication in five categories: best ad campaign for distribution and retail audience, best blog, best campaign for non-English speaking audiences (2 categories) and best mobile app. In this last category, Federal Mogul Motorparts received an award for its Garage Gurus app, which helps speed up the entire service process by establishing a real-time connection with customers.