Kia Canada has announced the appointment of Michael Kopke as its new Director of Marketing.

Kopke, who will report directly to Kia Canada COO Ted Lancaster, is recognized as an energetic, creative and collaborative marketer has more than 20 years of experience within the automotive sector.

This includes working in a variety of disciplines, ranging from product management, marketing intelligence, CRM, as well as business and sales planning, brand communication and market intelligence. Most recently, he served as Manager, Marketing Communications for Porsche Cars Canada.

The addition of Michael will bring a fresh vision for the Kia brand and provide critical strategic leadership for our marketing efforts,” said Ted Lancaster, Vice President & COO, Kia Canada.