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Posts by Diane Freeman

Diane Freeman
53 posts
Diane Freeman is the Executive Director at the Automotive Aftermarket Retailers of Ontario (AARO). You can reach her at: [email protected].

The Right Information

Knowledge is key to being able to repair the vehicles of today (and tomorrow). Technology impacts everyone, from businesses through individuals. This includes shop owners and…

Maintenance Savings

With servicing becoming less frequent our industry needs to adapt. Summer is here, and your customers are getting their vehicles ready for those trips to the…

Moving Forward Together

Sharing experiences, ideas and challenges can deliver huge benefits. Recently, I read an article about independent shop owners stepping up to help a fellow shop owner…

Communication and Expectations

Are you servicing your customers to their standards? It’s commonly known that for service providers, customers often want to have the vehicle in and out of…

Investing in the Future: No Longer an Option

Ongoing education is the key to growing your business. If there’s one thing everyone in the automotive industry agrees on, it’s that ongoing training is no…

Distracted Driving

Collisions caused by drivers not paying attention have doubled in Ontario since 2000. During the Automotive Aftermarket Retailers of Ontario (AARO) Symposium/Trade Show on October 21,…

Moving Forward

In conjunction with the 78th Annual General Meeting for the Automotive Aftermarket Retailers of Ontario we once again held our Symposium and Trade Show at the…

The Advanced Workbench: Fully Prepared

Working on today’s vehicles requires increasingly specialized equipment. We all know that within our industry, technology is constantly changing with more electronics being added to the…

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