TRICO Video Series, Receives Industry Recognition

22 December 2017

Autosphere » Mechanical » TRICO Video Series, Receives Industry Recognition

TRICO’s latest initiative to place preemptive vehicle maintenance top-of-mind, the “Defensive Driving 101” video series and campaign, has garnered more than 1.3 million views on Facebook and YouTube since its launch this summer.

Wrapping up this month, the program was recognized as best business-to-consumer social media campaign at this year’s Automotive Communications Awards presented by Women in Auto Care.

“The ‘Defensive Driving 101’ video series is essentially our public service announcement,” said Kevin O’Dowd, Vice President, and Chief Marketing Officer. “We wanted to entertain and engage our audience while delivering a critical message about driver safety and the importance of regular wiper blade replacement.”

Categories : Mechanical

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30marAll Day01apr2023 OARA Convention & Trade Show

31marAll DayFree Service Technician Webinar from ASE: ASE Winter Registration Deadline March 31

Event Details

Leesburg, Virginia – March 15, 2023 – The winter registration deadline for the National Institute for Automotive Service Excellence (ASE) testing and recertification is March 31. Those service professionals registering by the deadline will have 90 days to schedule an appointment to take their selected ASE tests.

ASE now offers three options for taking certification or recertification tests:

• In-person testing is available throughout the year and is conducted days, nights and weekends at more than 450 secured, proctored Prometric test centers.

• Those with unexpired automobile certifications (A1-A9) can use the ASE renewal app for recertification.

• ASE also offers ProProctor remote testing as an online recertification solution for all ASE recertifications tests, excluding L1 and L2 tests.

To register and select an available option to take selected ASE certification tests, visit ASE.com by March 31, click on register and sign-in. Once logged in, users can next click on “orders” and then “store” where they can find the tests they want to take, add those tests to the cart, check out and registration is complete. For assistance from ASE customer service, call 800-390-6789.