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Marketing Oil Additives Like Human Vitamin Supplements

Autosphere » Mechanical » Marketing Oil Additives Like Human Vitamin Supplements

Rislone oil treatment designed to perform the same role for your engine.

For service professionals, explaining the importance of preventive maintenance to consumers can be tricky.

Many customers don’t give a second thought to what’s under the hood until something starts leaking, squealing or malfunctioning. Even car owners who get the oil changed right on schedule might not think about what else they can do to keep their engines clean and running smoothly.

So how do you teach them the value of a quality oil treatment like Rislone Nano Prime Engine & Oil Additive?

One approach is to compare it to a vitamin supplement.

Humans need certain vitamins and minerals for good health. Those we don’t get from food can come in the form of vitamin supplements. For example, to improve circulation, someone might try vitamins B, C, E, B6 and potassium.

Similarly, engines need free-flowing oil to stay lubricated and minimize friction. To improve fuel economy, modern engine oils have become thinner and thinner, and vehicle manufacturers have expanded stop-start technology to a wider range of vehicles. As a result, today’s engines are at greater risk for increased friction and wear.

Rislone Nano Prime Engine & Oil Additive (P/N 34104) is designed to supplement engine oil to improve performance and reduce friction, heat and wear. Nano tungsten spheres coat rough and worn metal surfaces. Special additives also prevent oil from thinning at high temperatures where regular oils often brake down, making it a great choice for performance vehicles as well as daily drivers.

And just like its predecessor, the original “tune-up” in bottle, Rislone Engine Treatment (P/N 34100) Nano Prime is designed to remove sludge and varnish build-up to improve the vehicle’s oil circulation for better engine performance, life and increased fuel efficiency.

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