Tenneco has launched a 360-degree training innovation platform designed to support the long-term growth and profitability of automotive service businesses.
The Tenneco “Service Solutions” platform is designed to enhance engagement, technical education and certification of technicians, service writers and other front-line personnel and offer in-depth marketing services support to help shops increase sales, improve margins and strengthen customer satisfaction and loyalty.
Several elements of the new program will be introduced in conjunction with next week’s AWDA Business Conference and Automotive Aftermarket Products Expo (AAPEX) in Las Vegas.
Tenneco Service Solutions comprises five areas of technical and business support—instructor-led education featuring Tenneco’s new team of ASE-certified technicians and Master Trainers; the Tenneco Technical Resource Center (TRC), which offers live product and diagnostic support and warranty assistance; online education through the company’s expanded Experts Learning Center; the “Tenneco Experience” product demonstration trailer and mobile classroom; and an array of marketing and other business-building resources.
“Our channel partners and thousands of vehicle service businesses have long relied on Tenneco for a comprehensive package of tools designed to help drive their success. Now, we are expanding that package to include what we believe is the most effective new approach to technical training, product support and business education for automotive service professionals,” said Jeff Koviak, Vice President and General Manager, North America Aftermarket, Tenneco.
Tenneco has developed an array of new on-site training clinics—each led by a Master Trainer—covering ride control, emissions control and brake system diagnosis and repair.
These clinics complement the company’s extensive eLearning curriculum, which includes more than 25 interactive training modules covering a variety of diagnostic and repair topics as well as customer communication/service recommendation skills. Each online course is offered in English, Spanish and French.
The Tenneco Technical Resource Center offers live, telephone-based technical assistance by a team of highly trained ASE-certified technicians and product specialists; eMail support; catalogue warranty assistance; and “TechTalk” discussion forums available at monroe.com, walkerexhaust.com and monroebrakes.com.
Tenneco’s new “Tenneco Experience” product demonstration trailer and mobile classroom was conceived to offer a first-class learning environment featuring interactive product displays and technology demonstrations. Housed in a custom-designed, 53-foot trailer, this new resource can be adapted to an array of training needs, including formal classroom sessions. The “Tenneco Experience” trailer can be seen in the company’s exhibit (1025) at AAPEX 2016 (November 1-3) in Las Vegas, Nev.
The Service Solutions team is also ready to support the business growth needs of channel partners, service chains and other aftermarket enterprises through a broad range of marketing services, including point-of-sale data analytics and KPI analysis, implementation of business best practices, internal and external training, and employee and consumer engagement programs.
“Partnering with Tenneco is not simply a matter of benefitting from world-class brands and products, but also an ever growing set of business resources designed to help make you more successful,” said Koviak. “We want our business partners to outperform the market and have invested in the personnel and resources to achieve that goal.”
