Automobile Solutions Americas Inc., the official Canadian licensee of the Veedol brand, has announced an agreement with April Super Flo Lubricants making April Super Flo the exclusive distributor of Veedol Products in Quebec and supporting the Atlantic region.
The announcement of this exclusive distributor agreement for Quebec, means that Veedol branded product will now become more prominent and visible to the Quebec market.
“Entering into a Distribution agreement with April Super Flo allows the Veedol brand to penetrate into the Quebec market with a very strong partner who brings unbeatable distribution capabilities as well in the Quebec region,” said Arun Kumar, Vice President of the Americas for Veedol International Americas Inc.
Kumar added that, “the sales team at April Super Flo are top notch and know what their customers are looking for in a lubricants brand. They are excited to present the Veedol brand to their customers as a globally recognized brand of top quality lubricants.”
Adding April Super Flo as a distributor of Veedol products is seen as opening up new opportunities in the Quebec market. April Super Flo is well respected in the Quebec market, having built a valuable customer base and reputation of delivering top quality customer service as well as manufacturing its own line of lubricants. By distributing the Veedol brand of lubricants, April Super Flo brings in the global lubricant industry expertise of Veedol with deep insights on OEMs, Key accounts and technological shifts.
“Veedol has a long history as a Lubricants brand with a presence in many markets around the world.” said Nathaly April, CEO; April Super Flo. “Bringing the Veedol brand to our customers makes sense and allows April Super Flo to offer them a wider range of products for around the world.”
Besides the distribution agreement itself, Veedol and April Super Flo will work together to develop targeted marketing initiatives that will grow sales in the Quebec market.
“We are looking forward to supporting April Super Flo and their Sales team to increase awareness to their customer’s about the Veedol brand resulting in growing both companies market share in Quebec.“ said Antonio Ramos, Marketing Manager for ASA Inc. Ramos added that, “April Super Flo does a great job and is well respected in their market. April Super Flo’s sales team has a great rapport with their customers and consistently delivers great service to them. Adding the Veedol product line makes sense to April Super Flo and its customers.”