{"id":80260,"date":"2020-08-20T11:24:50","date_gmt":"2020-08-20T15:24:50","guid":{"rendered":"https:\/\/autosphere.ca\/?p=80260"},"modified":"2021-03-08T15:49:21","modified_gmt":"2021-03-08T20:49:21","slug":"covid-19-mise-a-jour-sur-les-vehicules-doccasion","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2020\/08\/20\/covid-19-mise-a-jour-sur-les-vehicules-doccasion\/","title":{"rendered":"COVID-19 : Mise \u00e0 jour \u00e0 propos des v\u00e9hicules d’occasion"},"content":{"rendered":"

DesRosiers Automotive Consultants a travaill\u00e9 continuellement ces derniers mois pour suivre l’impact de la pand\u00e9mie actuelle dans tous les secteurs du march\u00e9 automobile au Canada.<\/strong><\/p>\n

En \u00e9troite collaboration avec la Used Car Dealers Association (UCDA), DesRosiers Automotive Consultants a contact\u00e9 plusieurs concessionnaires de v\u00e9hicules d’occasion pour suivre la progression de leur activit\u00e9 et la reprise apr\u00e8s l’effondrement du march\u00e9 au printemps. L’enqu\u00eate la plus r\u00e9cente a \u00e9t\u00e9 men\u00e9e du 4 au 11 ao\u00fbt et a re\u00e7u des r\u00e9ponses de pr\u00e8s de 600 concessionnaires de voitures d’occasion.<\/p>\n

Avec le rel\u00e2chement des restrictions de confinement \u00e0 travers le pays, les concessionnaires de voitures d’occasion ont proc\u00e9d\u00e9 \u00e0 l’ouverture de leurs portes. Alors que seulement 13,9 % \u00e9taient ouverts pendant leurs heures habituelles en avril, en juillet, 48,3 % \u00e9taient ouverts pendant leurs heures habituelles.<\/p>\n

\"\"
\u00c9volution du volume des ventes d’occasion. CR\u00c9DIT DesRosiers Automotive Consultants.<\/figcaption><\/figure>\n

Bien que ces statistiques d\u00e9montrent que plus de la moiti\u00e9 des magasins sont encore en dehors des heures habituelles, il s’agit d’un grand pas en avant par rapport au printemps dernier. Les fermetures compl\u00e8tes de magasins de voitures d’occasion sont pass\u00e9es de 42,1 % en avril \u00e0 seulement 5,0 % en juillet.<\/p>\n

Les concessionnaires ont connu une am\u00e9lioration constante de la situation des ventes au cours des derniers mois. En juillet, la demande des consommateurs a augment\u00e9. Pr\u00e8s de 40% des concessionnaires interrog\u00e9s ont indiqu\u00e9 que le volume des ventes avait augment\u00e9 par rapport \u00e0 l’ann\u00e9e pr\u00e9c\u00e9dente.<\/p>\n

Toutefois, 21,1 % ont indiqu\u00e9 une baisse des ventes de 1 \u00e0 25 %, 23,4 % une baisse de 26 \u00e0 50 % et 15,9 % une baisse de 51 \u00e0 100 %. En comparaison avec le mois d\u2019avril, les concessionnaires de voitures d’occasion ont indiqu\u00e9 que leur volume de ventes avait diminu\u00e9, la majorit\u00e9 (54,8 %) indiquant une baisse de 76 \u00e0 100 %.<\/p>\n

Pour l’ensemble de l’ann\u00e9e, pr\u00e8s de 80 % des concessionnaires s’attendent \u00e0 ce que le march\u00e9 soit en baisse comparativement \u00e0 2019, le plus grand segment de concessionnaires (32,4 %) s’attendant \u00e0 ce que les ventes totales diminuent de 1 \u00e0 25 % en 2020.<\/p>\n

\"\"
Perspectives d’\u00e9volution des ventes d’occasion. CR\u00c9DIT DesRosiers Automotive Consultants & UCDA.<\/figcaption><\/figure>\n

En ce qui concerne le prix des v\u00e9hicules d’occasion, la majorit\u00e9 des concessionnaires (68,6 %) ont vu les prix augmenter \u00e0 des degr\u00e9s divers en juillet. Une p\u00e9nurie dans l\u2019approvisionnement des v\u00e9hicules au cours des mois de printemps a entra\u00een\u00e9 une inad\u00e9quation entre l’offre et la demande sur le march\u00e9, poussant les prix \u00e0 la hausse.<\/p>\n

Cela se refl\u00e8te \u00e9galement dans les sch\u00e9mas d’approvisionnement en v\u00e9hicules des concessionnaires en juillet, la grande majorit\u00e9 des concessionnaires indiquant des difficult\u00e9s \u00e0 se procurer une partie ou la totalit\u00e9 des v\u00e9hicules. En effet, seuls 9,5 % des personnes interrog\u00e9es n’ont signal\u00e9 aucune difficult\u00e9 dans l’approvisionnement en v\u00e9hicules.<\/p>\n","protected":false},"excerpt":{"rendered":"

DesRosiers Automotive Consultants a travaill\u00e9 continuellement ces derniers mois pour suivre l’impact de la pand\u00e9mie actuelle dans tous les secteurs du march\u00e9 automobile au Canada. En \u00e9troite collaboration avec la Used Car Dealers Association (UCDA), DesRosiers Automotive Consultants a contact\u00e9 plusieurs concessionnaires de v\u00e9hicules d’occasion pour suivre la progression de leur activit\u00e9 et la reprise…<\/p>\n","protected":false},"author":5,"featured_media":80261,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[823,646],"tags":[2921,842],"class_list":["post-80260","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-concessionnaires-communique","category-concessionnaires","tag-covid19-fr","tag-vente-et-marketing-fr"],"acf":[],"yoast_head":"\nCOVID-19 : Mise \u00e0 jour \u00e0 propos des v\u00e9hicules d'occasion - Autosphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2020\/08\/20\/covid-19-mise-a-jour-sur-les-vehicules-doccasion\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"COVID-19 : Mise \u00e0 jour \u00e0 propos des v\u00e9hicules d'occasion\" \/>\n<meta property=\"og:description\" content=\"DesRosiers Automotive Consultants a travaill\u00e9 continuellement ces derniers mois pour suivre l’impact de la pand\u00e9mie actuelle dans tous les secteurs du march\u00e9 automobile au Canada. 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