{"id":452531,"date":"2026-04-02T13:52:47","date_gmt":"2026-04-02T17:52:47","guid":{"rendered":"https:\/\/autosphere.ca\/?p=452531"},"modified":"2026-04-02T13:53:24","modified_gmt":"2026-04-02T17:53:24","slug":"cathy-laroche-nommee-vp-chez-genesis-laval","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2026\/04\/02\/cathy-laroche-nommee-vp-chez-genesis-laval\/","title":{"rendered":"Cathy Laroche nomm\u00e9e VP chez Genesis Laval"},"content":{"rendered":"<p><strong>Le Groupe ALBI le G\u00e9ant est fier d\u2019annoncer la nomination de Cathy Laroche au poste de vice-pr\u00e9sidente, marque et exp\u00e9rience au sein de sa toute nouvelle concession Genesis Laval.<\/strong><\/p>\n<p>Occupant jusqu\u2019\u00e0 r\u00e9cemment le r\u00f4le de vice-pr\u00e9sidente, communications, marketing et m\u00e9dias pour le groupe, Cathy Laroche cumule plus de 20 ans d\u2019exp\u00e9rience en gestion, communications et en marketing. Elle a contribu\u00e9 de mani\u00e8re significative au positionnement et \u00e0 la croissance d\u2019ALBI le G\u00e9ant \u00e0 travers le Qu\u00e9bec.<\/p>\n<p>Dans le cadre de ses nouvelles fonctions, elle sera responsable du positionnement de la marque Genesis, du d\u00e9veloppement strat\u00e9gique ainsi que de l\u2019exp\u00e9rience globale offerte \u00e0 la client\u00e8le, dans un environnement enti\u00e8rement d\u00e9di\u00e9 \u00e0 l\u2019excellence et \u00e0 l\u2019innovation.<\/p>\n<p>\u00ab Cathy poss\u00e8de une compr\u00e9hension exceptionnelle du march\u00e9 qu\u00e9b\u00e9cois et une capacit\u00e9 unique \u00e0 faire rayonner une marque. Son leadership, sa vision strat\u00e9gique et sa passion pour l\u2019exp\u00e9rience client seront des atouts majeurs pour le succ\u00e8s de Genesis Laval. Nous sommes tr\u00e8s fiers de pouvoir compter sur elle pour cette nouvelle \u00e9tape importante de notre d\u00e9veloppement. \u00bb souligne Denis Leclerc, pr\u00e9sident, ALBI le G\u00e9ant.<\/p>\n<p>Cette nomination s\u2019inscrit dans le cadre de l\u2019ouverture de Genesis Laval le 1er avril. Cette toute nouvelle concession est con\u00e7ue pour offrir une exp\u00e9rience client distinctive, haut de gamme et enti\u00e8rement centr\u00e9e sur les besoins de sa client\u00e8le.<\/p>\n<p>\u00ab C\u2019est avec beaucoup d\u2019enthousiasme que j\u2019entreprends ce nouveau d\u00e9fi. Genesis est une marque en pleine croissance qui red\u00e9finit les standards du luxe automobile. Je suis honor\u00e9e de contribuer \u00e0 son d\u00e9veloppement et de participer \u00e0 la cr\u00e9ation d\u2019une exp\u00e9rience unique pour notre client\u00e8le, \u00bb conclu Cathy Laroche.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Groupe ALBI le G\u00e9ant est fier d\u2019annoncer la nomination de Cathy Laroche au poste de vice-pr\u00e9sidente, marque et exp\u00e9rience au sein de sa toute nouvelle concession Genesis Laval. Occupant jusqu\u2019\u00e0 r\u00e9cemment le r\u00f4le de vice-pr\u00e9sidente, communications, marketing et m\u00e9dias pour le groupe, Cathy Laroche cumule plus de 20 ans d\u2019exp\u00e9rience en gestion, communications et&#8230;<\/p>\n","protected":false},"author":5,"featured_media":452533,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[823,646,5601,5600],"tags":[6209,2487],"class_list":["post-452531","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-concessionnaires-communique","category-concessionnaires","category-constructeur-automobile","category-gestion-concessionnaires","tag-concessionnaire","tag-genesis"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.7 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Cathy Laroche nomm\u00e9e VP chez Genesis 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