{"id":437687,"date":"2025-08-13T09:23:17","date_gmt":"2025-08-13T13:23:17","guid":{"rendered":"https:\/\/autosphere.ca\/?p=437687"},"modified":"2025-08-13T09:26:11","modified_gmt":"2025-08-13T13:26:11","slug":"forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/","title":{"rendered":"FordDirect s&rsquo;associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l&rsquo;IA aux concessionnaires Ford et Lincoln"},"content":{"rendered":"<p data-start=\"42\" data-end=\"418\">Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect, rendant l\u2019\u00ab employ\u00e9 IA \u00bb de Podium \u2014 connu par de nombreux concessionnaires sous le nom de Jerry \u2014 disponible pour les concessionnaires Ford et les d\u00e9taillants Lincoln \u00e0 travers le pays, \u00e0 un tarif exclusif.<\/p>\n<p data-start=\"420\" data-end=\"737\">Cette int\u00e9gration pr\u00e9vue connecte directement l\u2019employ\u00e9 IA de Podium \u00e0 la Customer Journey Platform (CJP) de FordDirect, permettant aux concessionnaires d\u2019offrir des conversations clients plus rapides, coh\u00e9rentes et humaines, favorisant ainsi les ventes, les rendez-vous au service et la conversion des prospects.<\/p>\n<p data-start=\"741\" data-end=\"1274\">\u00ab Dans un contexte o\u00f9 les concessionnaires font face \u00e0 une p\u00e9nurie de main-d\u2019\u0153uvre, \u00e0 une concurrence accrue et \u00e0 une demande croissante des consommateurs pour des r\u00e9ponses imm\u00e9diates, il est crucial d\u2019\u00eatre le premier \u00e0 r\u00e9pondre, de maximiser chaque opportunit\u00e9 et d\u2019offrir aux employ\u00e9s le soutien n\u00e9cessaire pour se concentrer sur la conclusion des ventes sur le plancher. Ce partenariat vise \u00e0 fournir une plateforme de communication compl\u00e8te qui g\u00e9n\u00e8re des r\u00e9sultats mesurables \u00bb, a d\u00e9clar\u00e9 Eric Rea, cofondateur et PDG de Podium.<\/p>\n<p data-start=\"1276\" data-end=\"1652\">Le BDC IA de Podium r\u00e9pond \u00e0 tous ces enjeux sans sacrifier la touche humaine : il r\u00e9pond instantan\u00e9ment \u00e0 chaque prospect, dans la voix du concessionnaire, personnalis\u00e9 \u00e0 l\u2019entreprise et form\u00e9 sur 10 ans de donn\u00e9es du secteur automobile. Le r\u00e9sultat : plus de rendez-vous, des clients plus satisfaits et du personnel lib\u00e9r\u00e9 pour se concentrer sur d\u2019autres t\u00e2ches importantes.<\/p>\n<p data-start=\"1659\" data-end=\"1736\"><strong>R\u00e9sultats probants aupr\u00e8s de 1 800 concessionnaires utilisant Podium IA<\/strong><\/p>\n<ul data-start=\"1737\" data-end=\"1936\">\n<li data-start=\"1737\" data-end=\"1799\">\n<p data-start=\"1739\" data-end=\"1799\">+80 % de rendez-vous pris en dehors des heures d\u2019ouverture<\/p>\n<\/li>\n<li data-start=\"1800\" data-end=\"1845\">\n<p data-start=\"1802\" data-end=\"1845\">+10 % de taux de pr\u00e9sence aux rendez-vous<\/p>\n<\/li>\n<li data-start=\"1846\" data-end=\"1889\">\n<p data-start=\"1848\" data-end=\"1889\">\u201370 % de temps de r\u00e9ponse aux prospects<\/p>\n<\/li>\n<li data-start=\"1890\" data-end=\"1936\">\n<p data-start=\"1892\" data-end=\"1936\">+30 % de conversion de prospects en ventes<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"1945\" data-end=\"2391\">\u00ab FordDirect est fier d\u2019\u00e9largir notre partenariat avec Podium pour int\u00e9grer leur solution BDC propuls\u00e9e par l\u2019IA dans notre r\u00e9seau national de concessionnaires Ford et de d\u00e9taillants Lincoln \u00bb, a d\u00e9clar\u00e9 Dean Stoneley, PDG de FordDirect.<br data-start=\"2182\" data-end=\"2185\" \/>\u00ab Ce partenariat offre \u00e0 nos concessionnaires et d\u00e9taillants la possibilit\u00e9 de r\u00e9aliser un engagement client sup\u00e9rieur, contribuant ainsi \u00e0 am\u00e9liorer la satisfaction des clients et des concessionnaires. \u00bb<\/p>\n<p data-start=\"2393\" data-end=\"2530\">Les concessionnaires Ford et Lincoln peuvent en savoir plus \u00e0 l\u2019adresse : <a class=\"\" href=\"http:\/\/www.podium.com\/forddirect\" target=\"_new\" rel=\"noopener\" data-start=\"2467\" data-end=\"2528\">www.podium.com\/forddirect<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect, rendant l\u2019\u00ab employ\u00e9 IA \u00bb de Podium \u2014 connu par de nombreux concessionnaires sous le nom de Jerry \u2014 disponible pour les concessionnaires Ford et les d\u00e9taillants Lincoln \u00e0 travers le&#8230;<\/p>\n","protected":false},"author":18,"featured_media":437690,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[823,646],"tags":[9422,9424,9423,7961,4197],"class_list":["post-437687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-concessionnaires-communique","category-concessionnaires","tag-chronique-automobile","tag-concessionnaires-automobiles-du-canada","tag-conseils-pour-concessionnaires","tag-ford-canada","tag-podium"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>FordDirect s&#039;associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l&#039;IA aux concessionnaires Ford et Lincoln - Autosphere<\/title>\n<meta name=\"description\" content=\"Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"FordDirect s&#039;associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l&#039;IA aux concessionnaires Ford et Lincoln\" \/>\n<meta property=\"og:description\" content=\"Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/\" \/>\n<meta property=\"og:site_name\" content=\"Autosphere\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/autosphere.ca\" \/>\n<meta property=\"article:published_time\" content=\"2025-08-13T13:23:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-13T13:26:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"758\" \/>\n\t<meta property=\"og:image:height\" content=\"585\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Shirley Brown\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@autosphere_ca\" \/>\n<meta name=\"twitter:site\" content=\"@autosphere_ca\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shirley Brown\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/\"},\"author\":{\"name\":\"Shirley Brown\",\"@id\":\"https:\/\/autosphere.ca\/fr\/#\/schema\/person\/f65c63614f1fafed9ccaed731a7e769a\"},\"headline\":\"FordDirect s&rsquo;associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l&rsquo;IA aux concessionnaires Ford et Lincoln\",\"datePublished\":\"2025-08-13T13:23:17+00:00\",\"dateModified\":\"2025-08-13T13:26:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/\"},\"wordCount\":405,\"publisher\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg\",\"keywords\":[\"chronique automobile\",\"Concessionnaires automobiles du Canada\",\"conseils pour concessionnaires\",\"Ford Canada\",\"Podium\"],\"articleSection\":[\"Communiqu\u00e9 de presse\",\"Concessionnaires\"],\"inLanguage\":\"fr-FR\",\"copyrightYear\":\"2025\",\"copyrightHolder\":{\"@id\":\"https:\/\/autosphere.ca\/#organization\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/\",\"url\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/\",\"name\":\"FordDirect s'associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l'IA aux concessionnaires Ford et Lincoln - Autosphere\",\"isPartOf\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg\",\"datePublished\":\"2025-08-13T13:23:17+00:00\",\"dateModified\":\"2025-08-13T13:26:11+00:00\",\"description\":\"Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect.\",\"breadcrumb\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage\",\"url\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg\",\"contentUrl\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg\",\"width\":758,\"height\":585},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Autosphere\",\"item\":\"https:\/\/autosphere.ca\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Concessionnaires\",\"item\":\"https:\/\/autosphere.ca\/fr\/category\/concessionnaires\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"FordDirect s&#8217;associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l&#8217;IA aux concessionnaires Ford et Lincoln\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/autosphere.ca\/fr\/#website\",\"url\":\"https:\/\/autosphere.ca\/fr\/\",\"name\":\"Autosphere\",\"description\":\"Articles et nouvelles de l&#039;industrie automobile\",\"publisher\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/autosphere.ca\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/autosphere.ca\/fr\/#organization\",\"name\":\"Autosphere\",\"url\":\"https:\/\/autosphere.ca\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/autosphere.ca\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2021\/06\/AutosphereLogo-SM.png\",\"contentUrl\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2021\/06\/AutosphereLogo-SM.png\",\"width\":586,\"height\":586,\"caption\":\"Autosphere\"},\"image\":{\"@id\":\"https:\/\/autosphere.ca\/fr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/autosphere.ca\",\"https:\/\/x.com\/autosphere_ca\",\"https:\/\/www.linkedin.com\/company\/autosphere-en\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/autosphere.ca\/fr\/#\/schema\/person\/f65c63614f1fafed9ccaed731a7e769a\",\"name\":\"Shirley Brown\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2026\/03\/cropped-Shirley-Brown-96x96.jpg\",\"url\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2026\/03\/cropped-Shirley-Brown-96x96.jpg\",\"contentUrl\":\"https:\/\/autosphere.ca\/wp-content\/uploads\/2026\/03\/cropped-Shirley-Brown-96x96.jpg\",\"caption\":\"Shirley Brown\"},\"description\":\"Shirley Brown is the Associate Editor for Autosphere. She is responsible for content creation and promotional\/advertising support for both web and print platforms. Shirley Brown est \u00e9ditrice associ\u00e9e pour Autosphere. Elle voit \u00e0 la cr\u00e9ation de contenus et au soutien promotionnel \/ publicitaire pour les plateformes Web et imprim\u00e9e.\",\"sameAs\":[\"https:\/\/autosphere.ca\"],\"url\":\"https:\/\/autosphere.ca\/fr\/author\/shirleybrown\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"FordDirect s'associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l'IA aux concessionnaires Ford et Lincoln - Autosphere","description":"Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/","og_locale":"fr_FR","og_type":"article","og_title":"FordDirect s'associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l'IA aux concessionnaires Ford et Lincoln","og_description":"Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect.","og_url":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/","og_site_name":"Autosphere","article_publisher":"https:\/\/www.facebook.com\/autosphere.ca","article_published_time":"2025-08-13T13:23:17+00:00","article_modified_time":"2025-08-13T13:26:11+00:00","og_image":[{"width":758,"height":585,"url":"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg","type":"image\/jpeg"}],"author":"Shirley Brown","twitter_card":"summary_large_image","twitter_creator":"@autosphere_ca","twitter_site":"@autosphere_ca","twitter_misc":{"\u00c9crit par":"Shirley Brown","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#article","isPartOf":{"@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/"},"author":{"name":"Shirley Brown","@id":"https:\/\/autosphere.ca\/fr\/#\/schema\/person\/f65c63614f1fafed9ccaed731a7e769a"},"headline":"FordDirect s&rsquo;associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l&rsquo;IA aux concessionnaires Ford et Lincoln","datePublished":"2025-08-13T13:23:17+00:00","dateModified":"2025-08-13T13:26:11+00:00","mainEntityOfPage":{"@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/"},"wordCount":405,"publisher":{"@id":"https:\/\/autosphere.ca\/fr\/#organization"},"image":{"@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage"},"thumbnailUrl":"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg","keywords":["chronique automobile","Concessionnaires automobiles du Canada","conseils pour concessionnaires","Ford Canada","Podium"],"articleSection":["Communiqu\u00e9 de presse","Concessionnaires"],"inLanguage":"fr-FR","copyrightYear":"2025","copyrightHolder":{"@id":"https:\/\/autosphere.ca\/#organization"}},{"@type":"WebPage","@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/","url":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/","name":"FordDirect s'associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l'IA aux concessionnaires Ford et Lincoln - Autosphere","isPartOf":{"@id":"https:\/\/autosphere.ca\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage"},"image":{"@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage"},"thumbnailUrl":"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg","datePublished":"2025-08-13T13:23:17+00:00","dateModified":"2025-08-13T13:26:11+00:00","description":"Podium, un leader des outils d\u2019engagement client propuls\u00e9s par l\u2019IA, a annonc\u00e9 que sa solution BDC IA est d\u00e9sormais officiellement int\u00e9gr\u00e9e au programme FordDirect.","breadcrumb":{"@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#primaryimage","url":"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg","contentUrl":"https:\/\/autosphere.ca\/wp-content\/uploads\/2025\/08\/F-150.jpg","width":758,"height":585},{"@type":"BreadcrumbList","@id":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/08\/13\/forddirect-sassocie-a-podium-pour-offrir-des-conversations-basees-sur-lia-aux-concessionnaires-ford-et-lincoln\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Autosphere","item":"https:\/\/autosphere.ca\/fr\/"},{"@type":"ListItem","position":2,"name":"Concessionnaires","item":"https:\/\/autosphere.ca\/fr\/category\/concessionnaires\/"},{"@type":"ListItem","position":3,"name":"FordDirect s&#8217;associe \u00e0 Podium pour offrir des conversations bas\u00e9es sur l&#8217;IA aux concessionnaires Ford et Lincoln"}]},{"@type":"WebSite","@id":"https:\/\/autosphere.ca\/fr\/#website","url":"https:\/\/autosphere.ca\/fr\/","name":"Autosphere","description":"Articles et nouvelles de l&#039;industrie automobile","publisher":{"@id":"https:\/\/autosphere.ca\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/autosphere.ca\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/autosphere.ca\/fr\/#organization","name":"Autosphere","url":"https:\/\/autosphere.ca\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/autosphere.ca\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/autosphere.ca\/wp-content\/uploads\/2021\/06\/AutosphereLogo-SM.png","contentUrl":"https:\/\/autosphere.ca\/wp-content\/uploads\/2021\/06\/AutosphereLogo-SM.png","width":586,"height":586,"caption":"Autosphere"},"image":{"@id":"https:\/\/autosphere.ca\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/autosphere.ca","https:\/\/x.com\/autosphere_ca","https:\/\/www.linkedin.com\/company\/autosphere-en"]},{"@type":"Person","@id":"https:\/\/autosphere.ca\/fr\/#\/schema\/person\/f65c63614f1fafed9ccaed731a7e769a","name":"Shirley Brown","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/autosphere.ca\/wp-content\/uploads\/2026\/03\/cropped-Shirley-Brown-96x96.jpg","url":"https:\/\/autosphere.ca\/wp-content\/uploads\/2026\/03\/cropped-Shirley-Brown-96x96.jpg","contentUrl":"https:\/\/autosphere.ca\/wp-content\/uploads\/2026\/03\/cropped-Shirley-Brown-96x96.jpg","caption":"Shirley Brown"},"description":"Shirley Brown is the Associate Editor for Autosphere. She is responsible for content creation and promotional\/advertising support for both web and print platforms. Shirley Brown est \u00e9ditrice associ\u00e9e pour Autosphere. Elle voit \u00e0 la cr\u00e9ation de contenus et au soutien promotionnel \/ publicitaire pour les plateformes Web et imprim\u00e9e.","sameAs":["https:\/\/autosphere.ca"],"url":"https:\/\/autosphere.ca\/fr\/author\/shirleybrown\/"}]}},"_links":{"self":[{"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/posts\/437687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/comments?post=437687"}],"version-history":[{"count":0,"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/posts\/437687\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/media\/437690"}],"wp:attachment":[{"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/media?parent=437687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/categories?post=437687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/autosphere.ca\/fr\/wp-json\/wp\/v2\/tags?post=437687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}