{"id":424713,"date":"2025-01-20T14:48:14","date_gmt":"2025-01-20T19:48:14","guid":{"rendered":"https:\/\/autosphere.ca\/?p=424713"},"modified":"2025-01-20T14:48:56","modified_gmt":"2025-01-20T19:48:56","slug":"le-sommet-de-la-ccam-livre-un-programme-ambitieux","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2025\/01\/20\/le-sommet-de-la-ccam-livre-un-programme-ambitieux\/","title":{"rendered":"Le Sommet de la CCAM livre un programme ambitieux"},"content":{"rendered":"

Les concessionnaires de la grande r\u00e9gion de Montr\u00e9al ont r\u00e9pondu pr\u00e9sents \u00e0 la premi\u00e8re \u00e9dition du Sommet de la Corporation des concessionnaires automobiles de Montr\u00e9al (CCAM) qui s\u2019est d\u00e9roul\u00e9 le 15 janvier.<\/strong><\/p>\n

Pour Denis Dessureault, vice-pr\u00e9sident directeur de la CCAM qui a ouvert la rencontre, ce premier Sommet vise \u00e0 positionner la Corporation comme r\u00e9f\u00e9rence en mati\u00e8re de mobilit\u00e9 et innovation dans le secteur automobile. Ce rendez-vous, que les organisateurs souhaitent voir se renouveler sur une base annuelle, veut favoriser les \u00e9changes, l\u2019apprentissage et \u00eatre une source d\u2019inspiration pour les concessionnaires de la grande r\u00e9gion de Montr\u00e9al.<\/p>\n

Lors d\u2019une discussion avec Autosphere, M. Dessureault a expliqu\u00e9 que ce Sommet, se d\u00e9roulant la veille de l\u2019ouverture du Salon de l\u2019Auto de Montr\u00e9al, \u00e9tait une occasion toute d\u00e9sign\u00e9e pour r\u00e9unir ses membres en pr\u00e9sence de constructeurs et de fournisseurs attir\u00e9s par le Salon.
\nAu programme de la journ\u00e9e\u00a0: des mises \u00e0 jour sur l\u2019\u00e9conomie et sur les ventes de v\u00e9hicules, l\u2019adaptation aux nouvelles technologies, discussions sur le financement et les assurances (F&I), cybers\u00e9curit\u00e9 ou encore partage de bonnes pratiques directement de la bouche de concessionnaires d\u2019exp\u00e9rience.<\/p>\n

Francis Vall\u00e9e et Derek Sloan de la firme Sym-Tech, commanditaire de ce Sommet et partenaire de la CCAM, ont mis la table en parlant du contexte \u00e9conomique et politique marquant le d\u00e9but de 2025.<\/p>\n

Charles Bernard, \u00e9conomiste principal de la CADA, a expliqu\u00e9 comment les prochains mois \u00e9taient marqu\u00e9s du sceau de l\u2019incertitude politique et \u00e9conomique. Bruce Rosen, directeur g\u00e9n\u00e9ral des relations avec l\u2019industrie au sein de la m\u00eame organisation, a pris la parole plus tard pour \u00e9laborer davantage sur des questions telles que le vol d\u2019automobiles, les mandats de VZE et la taxe de luxe.<\/p>\n

Des panels int\u00e9ressants<\/strong><\/p>\n

La CCAM avait organis\u00e9 deux grands panels lors de cette journ\u00e9e. Le premier a pal\u00e9 des effets de l\u2019entr\u00e9e en vigueur du projet de loi 30 qui retirera certains produits d\u2019assurance des mains des concessionnaires.<\/p>\n

Le second panel r\u00e9unissait quatre concessionnaires aux parcours diff\u00e9rents, mais se retrouvant dans leur approche de service \u00e0 la client\u00e8le et d\u2019engagement de leurs travailleurs.<\/p>\n

Le pr\u00e9sident de la Corporation des concessionnaires automobiles du Qu\u00e9bec (CCAQ) Ian Sam Yue Chi a aussi pris place au lutrin pour faire le point sur les activit\u00e9s de son association et surtout, sur les conditions qui pr\u00e9valent pr\u00e9sentement sur le march\u00e9 de la vente automobile. \u00ab\u00a0Les programmes de subventions pour les v\u00e9hicules \u00e9lectriques ont pris une m\u00e9chante d\u00e9barque\u00a0\u00bb, a-t-il lanc\u00e9 en ouverture de son allocution. Il a d\u00e9plor\u00e9 le manque de respect des deux paliers de gouvernement, prenant des d\u00e9cisions affectant toute une industrie sans m\u00eame en consulter les repr\u00e9sentants.<\/p>\n

Il a soulign\u00e9 l\u2019importance de se reb\u00e2tir une cr\u00e9dibilit\u00e9, se r\u00e9jouissant des d\u00e9marches entreprises par pr\u00e8s de 300 concessionnaires pour certifier leurs activit\u00e9s commerciales selon le programme de la CCAQ. \u00ab\u00a0Notre mauvaise nous colle \u00e0 la peau, il faut \u00e9tablir des standards que le consommateur pourra reconna\u00eetre.\u00a0\u00bb<\/p>\n

Ce qu\u2019il faut retenir de ce premier Sommet de la CCAM, c\u2019est qu\u2019il a \u00e9t\u00e9 l\u2019occasion de couvrir d\u2019une fa\u00e7on dynamique et vari\u00e9e une multitude de sujets qui touchent les concessionnaires dans leurs op\u00e9rations quotidiennes. Cela ne dissipera probablement pas l\u2019incertitude qui plane sur le secteur et sur de grands pans de l\u2019\u00e9conomie pr\u00e9sentement, mais ce partage a laiss\u00e9 une profonde impression de solidarit\u00e9 entre participants.<\/p>\n

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Les concessionnaires de la grande r\u00e9gion de Montr\u00e9al ont r\u00e9pondu pr\u00e9sents \u00e0 la premi\u00e8re \u00e9dition du Sommet de la Corporation des concessionnaires automobiles de Montr\u00e9al (CCAM) qui s\u2019est d\u00e9roul\u00e9 le 15 janvier. Pour Denis Dessureault, vice-pr\u00e9sident directeur de la CCAM qui a ouvert la rencontre, ce premier Sommet vise \u00e0 positionner la Corporation comme r\u00e9f\u00e9rence…<\/p>\n","protected":false},"author":41,"featured_media":424732,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"_acf_changed":false,"footnotes":""},"categories":[646,818],"tags":[2745,8141],"class_list":["post-424713","post","type-post","status-publish","format-gallery","has-post-thumbnail","hentry","category-concessionnaires","category-concessionnaires-editorial","tag-ccam","tag-corporation-des-concessionnaires-automobiles-de-montreal","post_format-post-format-gallery"],"acf":[],"yoast_head":"\nLe Sommet de la CCAM livre un programme ambitieux - Autosphere<\/title>\n<meta name=\"description\" content=\"Les concessionnaires de la grande r\u00e9gion de Montr\u00e9al ont r\u00e9pondu pr\u00e9sents \u00e0 la premi\u00e8re \u00e9dition du Sommet de la Corporation 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