{"id":408629,"date":"2024-04-10T21:57:07","date_gmt":"2024-04-11T01:57:07","guid":{"rendered":"https:\/\/autosphere.ca\/?p=408629"},"modified":"2024-04-11T10:44:50","modified_gmt":"2024-04-11T14:44:50","slug":"le-programme-women-driven","status":"publish","type":"post","link":"https:\/\/autosphere.ca\/fr\/concessionnaires\/2024\/04\/10\/le-programme-women-driven\/","title":{"rendered":"Le programme Women Driven"},"content":{"rendered":"

Promouvoir les opportunit\u00e9s et la sensibilisation des femmes dans l’industrie automobile.<\/strong><\/p>\n

Pendant des d\u00e9cennies, l’industrie automobile a \u00e9t\u00e9 consid\u00e9r\u00e9e comme une profession domin\u00e9e par les hommes. Pourtant, au cours des 25 derni\u00e8res ann\u00e9es, nous avons vraiment commenc\u00e9 \u00e0 voir les choses changer. De plus en plus de femmes ont rejoint les rangs et assum\u00e9 toute une s\u00e9rie de r\u00f4les et de responsabilit\u00e9s. Des initiatives telles que Women Driven aident les femmes \u00e0 maximiser leurs chances dans ce secteur dynamique et en constante \u00e9volution.<\/p>\n

Fruit de l’imagination de Susan Gubasta, la toute premi\u00e8re femme pr\u00e9sidente des Motor Vehicle Retailers of Ontario (MVRO), Women Driven est pass\u00e9 d’un \u00e9v\u00e9nement organis\u00e9 sur place au Salon international de l’automobile du Canada (CIAS) \u00e0 un programme r\u00e9gional \u00e0 part enti\u00e8re qui promeut les possibilit\u00e9s de carri\u00e8re pour les femmes dans l’industrie, tout en proposant des activit\u00e9s de r\u00e9seautage, des ateliers sur place, des initiatives de reconnaissance par les pairs et des initiatives de mentorat. L’objectif initial de Susan \u00e9tait de s’assurer que nous nous adressions \u00e0 tous les niveaux de l’industrie, et pas seulement aux cadres. Cela signifiait que chaque personne travaillant dans toutes les facettes de notre industrie faisait la diff\u00e9rence en termes de contribution. Qu’il s’agisse d’une personne qui s’occupe de fonctions administratives, d’une personne qui tourne des cl\u00e9s ou d’une personne dont le nom figure \u00e0 l’ext\u00e9rieur du b\u00e2timent, toutes sont les bienvenues.<\/p>\n

\"\"
Women Driven conna\u00eet un \u00e9norme succ\u00e8s, en sensibilisant les femmes \u00e0 l’industrie automobile et en leur offrant des opportunit\u00e9s. Photo MVRO<\/figcaption><\/figure>\n

Sensibilisation croissante<\/strong><\/h2>\n

Pour toute initiative, il est essentiel de disposer d’une strat\u00e9gie \u00e0 long terme pour qu’elle puisse prosp\u00e9rer. L’approche de MVRO a consist\u00e9 \u00e0 mettre en place un comit\u00e9 ax\u00e9 sur des objectifs strat\u00e9giques de sensibilisation aux possibilit\u00e9s offertes aux femmes dans le secteur automobile et \u00e0 offrir des ateliers int\u00e9ressants susceptibles de favoriser le d\u00e9veloppement personnel et professionnel des participants.<\/p>\n

Outre la sensibilisation et la cr\u00e9ation d’opportunit\u00e9s, Women Driven r\u00e9compense \u00e9galement les personnes les plus performantes de l’industrie. Les prix annuels Women Driven Leadership Awards mettent en valeur les r\u00e9alisations de ces personnes les plus performantes et leur donnent l’occasion de partager cette reconnaissance avec leurs pairs et l’ensemble de l’industrie. Chaque ann\u00e9e, nous envoyons un avis pour que les gens nomment leurs pairs [pour ces prix], qui sont ensuite pr\u00e9sent\u00e9s au comit\u00e9 Women Driven pour examen. Chaque ann\u00e9e, nous choisissons cinq personnes et les prix sont remis en personne lors de notre conf\u00e9rence et exposition sur l’automobile \u00e0 Niagara Falls.<\/p>\n

Women Driven a \u00e9galement d\u00e9velopp\u00e9 son propre programme de mentorat. Ce programme est destin\u00e9 aux personnes qui recherchent un mentor pour progresser dans l’industrie automobile ou \u00e9voluer dans leur poste actuel. Nous pensons qu’en mettant des femmes mentors \u00e0 la disposition des femmes qui envisagent de rejoindre notre industrie ou qui y sont d\u00e9j\u00e0 activement impliqu\u00e9es, le secteur automobile aura l’occasion de montrer qu’il offre de belles perspectives de carri\u00e8re. Et, soyons honn\u00eates, nous n’avons pas tous les r\u00e9ponses \u00e0 tout, c’est pourquoi il est toujours bon d’avoir quelqu’un \u00e0 qui faire part de ses id\u00e9es et qui peut donner un retour d’information vraiment objectif.<\/p>\n

Implication des hommes<\/strong><\/h2>\n

Women Driven encourage \u00e9galement les hommes \u00e0 s’impliquer et \u00e0 d\u00e9fendre leurs coll\u00e8gues f\u00e9minines. Au cours des deux derni\u00e8res ann\u00e9es, nous avons constat\u00e9 que de plus en plus d’hommes venaient \u00e0 ces \u00e9v\u00e9nements et soutenaient les femmes dans leurs organisations, cr\u00e9ant ainsi une opportunit\u00e9 gagnant-gagnant pour les \u00e9quipes des concessionnaires et des entreprises automobiles dans l’ensemble du secteur.<\/p>\n

Pour 2024, Women Driven organise cinq \u00e9v\u00e9nements en Ontario, \u00e0 Barrie, London, Ottawa, Sudbury et Toronto. L’\u00e9v\u00e9nement de Barrie donne le coup d’envoi et aura lieu le 23 mai \u00e0 l’Automotive Business School of Canada.<\/p>\n

Nous invitons tous ceux qui souhaitent s’impliquer, qu’ils soient du c\u00f4t\u00e9 des d\u00e9taillants, des fournisseurs ou des \u00e9quipementiers de l’industrie, \u00e0 le faire. Ils peuvent contacter Liz Kearney (lizk@mvro.ca) et nous les mettrons en contact avec les bonnes personnes \u00e0 l’int\u00e9rieur de l’entreprise.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Promouvoir les opportunit\u00e9s et la sensibilisation des femmes dans l’industrie automobile. Pendant des d\u00e9cennies, l’industrie automobile a \u00e9t\u00e9 consid\u00e9r\u00e9e comme une profession domin\u00e9e par les hommes. Pourtant, au cours des 25 derni\u00e8res ann\u00e9es, nous avons vraiment commenc\u00e9 \u00e0 voir les choses changer. De plus en plus de femmes ont rejoint les rangs et assum\u00e9 toute…<\/p>\n","protected":false},"author":132,"featured_media":408689,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[808,646],"tags":[5850,5106],"class_list":["post-408629","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chroniques-experts-concessionnaires","category-concessionnaires","tag-le-programme-women-driven","tag-mvro-fr"],"acf":[],"yoast_head":"\nLe programme Women Driven - Autosphere<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/autosphere.ca\/fr\/concessionnaires\/2024\/04\/10\/le-programme-women-driven\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le programme Women Driven\" \/>\n<meta property=\"og:description\" content=\"Promouvoir les opportunit\u00e9s et la sensibilisation des femmes dans l’industrie automobile. 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